Bass diffusion and grey models to forecast new tourism product: a case study of Tanah Aina Resort in Malaysia

Bass diffusion and grey models to forecast new tourism product: a case study of Tanah Aina Resort in Malaysia

Tourism demand forecasting has been acknowledged by researchers as tourism industry involves a large investment and gives a high return to the organisations and to the countries. Among various tourism demand researches that have been published, yet little attention that focus on the new tourism prod...

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書目詳細資料
主要作者:	Sarah Alyaa, Mohd Khaidi
格式:	Thesis
語言:	English
出版:	2021
主題:	Q Science (General) QA Mathematics
在線閱讀:	http://umpir.ump.edu.my/id/eprint/35262/1/Bass%20diffusion%20and%20grey%20models%20to%20forecast%20new%20tourism%20product%20a%20case%20study%20of%20Tanah%20Aina%20Resort.wm.pdf
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