Examining the role of green human resources management (GHRM) in building green corporate image and green competitive advantage in malaysian public universities

The Sustainable Development Goals (SDG) is the core agenda and most of the organization had a fundamental role. Most of Malaysian universities face immense internal issues increasing becoming greener and more eco-friendly. It is important for the university’s image to support the environment in orde...

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Main Author:	Mimi Rabita, Abdul Wahit
Format:	Thesis
Language:	English
Published:	2022
Subjects:	HD Industries Land use Labor
Online Access:	http://umpir.ump.edu.my/id/eprint/37762/1/Examining%20the%20role%20of%20green%20human%20resources%20management%20%28GHRM%29%20in%20building%20green%20corporate%20image%20and%20green%20competitive%20advantage%20in%20malaysian%20public%20universities.ir.pdf
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id	my-ump-ir.37762
record_format	uketd_dc
spelling	my-ump-ir.377622023-07-28T00:10:21Z Examining the role of green human resources management (GHRM) in building green corporate image and green competitive advantage in malaysian public universities 2022-07 Mimi Rabita, Abdul Wahit HD Industries. Land use. Labor HD28 Management. Industrial Management The Sustainable Development Goals (SDG) is the core agenda and most of the organization had a fundamental role. Most of Malaysian universities face immense internal issues increasing becoming greener and more eco-friendly. It is important for the university’s image to support the environment in order to create an environmentally sensitive, resources –efficient and social responsibility in organization. The global rankings of Malaysia universities also struggling to make a dent on the international stage. Its beneficial to organizations in create culture, cost reduction, employee retention, reputation in international ranking and attraction. This study provide valuable insight that how Green Human Resources Management (GHRM) drive and contributes to the green corporate image (GCI) and green competitive advantage (GCA). By applying the theory of Ability –Motivation and Opportunity (AMO) perspective and Resource Based View (RBV) both theory would assess the impact of GHRM practice on environmental performance and competitive advantage in public university. A total of 161 respondent comprising 20 public universities were completed and return representing 53.6% response rate. The Smart PLS 3.3.9, the partial least square structural equation modelling (PLS-SEM) technique was used in the preliminary analysis for data screening of normality, other relevant assumptions and research analysis. Based on the outcome of the data screening, a total of 150 questionnaires were used in the subsequent analysis. With the exceptions of four hypotheses, all the other four hypotheses were supported. The current findings hold significant implications for the theoretical and managerial aspects of GHRM within the context of research and academic institutions in Malaysia. In addition, this study offers several insights to the university initiatives towards green. 2022-07 Thesis http://umpir.ump.edu.my/id/eprint/37762/ http://umpir.ump.edu.my/id/eprint/37762/1/Examining%20the%20role%20of%20green%20human%20resources%20management%20%28GHRM%29%20in%20building%20green%20corporate%20image%20and%20green%20competitive%20advantage%20in%20malaysian%20public%20universities.ir.pdf pdf en public masters Universiti Malaysia Pahang Faculty of Industrial Management Muhammad Ashraf, Fauri@Fauzi
institution	Universiti Malaysia Pahang Al-Sultan Abdullah
collection	UMPSA Institutional Repository
language	English
advisor	Muhammad Ashraf, Fauri@Fauzi
topic	HD Industries Land use Labor HD Industries Land use Labor
spellingShingle	HD Industries Land use Labor HD Industries Land use Labor Mimi Rabita, Abdul Wahit Examining the role of green human resources management (GHRM) in building green corporate image and green competitive advantage in malaysian public universities
description	The Sustainable Development Goals (SDG) is the core agenda and most of the organization had a fundamental role. Most of Malaysian universities face immense internal issues increasing becoming greener and more eco-friendly. It is important for the university’s image to support the environment in order to create an environmentally sensitive, resources –efficient and social responsibility in organization. The global rankings of Malaysia universities also struggling to make a dent on the international stage. Its beneficial to organizations in create culture, cost reduction, employee retention, reputation in international ranking and attraction. This study provide valuable insight that how Green Human Resources Management (GHRM) drive and contributes to the green corporate image (GCI) and green competitive advantage (GCA). By applying the theory of Ability –Motivation and Opportunity (AMO) perspective and Resource Based View (RBV) both theory would assess the impact of GHRM practice on environmental performance and competitive advantage in public university. A total of 161 respondent comprising 20 public universities were completed and return representing 53.6% response rate. The Smart PLS 3.3.9, the partial least square structural equation modelling (PLS-SEM) technique was used in the preliminary analysis for data screening of normality, other relevant assumptions and research analysis. Based on the outcome of the data screening, a total of 150 questionnaires were used in the subsequent analysis. With the exceptions of four hypotheses, all the other four hypotheses were supported. The current findings hold significant implications for the theoretical and managerial aspects of GHRM within the context of research and academic institutions in Malaysia. In addition, this study offers several insights to the university initiatives towards green.
format	Thesis
qualification_level	Master's degree
author	Mimi Rabita, Abdul Wahit
author_facet	Mimi Rabita, Abdul Wahit
author_sort	Mimi Rabita, Abdul Wahit
title	Examining the role of green human resources management (GHRM) in building green corporate image and green competitive advantage in malaysian public universities
title_short	Examining the role of green human resources management (GHRM) in building green corporate image and green competitive advantage in malaysian public universities
title_full	Examining the role of green human resources management (GHRM) in building green corporate image and green competitive advantage in malaysian public universities
title_fullStr	Examining the role of green human resources management (GHRM) in building green corporate image and green competitive advantage in malaysian public universities
title_full_unstemmed	Examining the role of green human resources management (GHRM) in building green corporate image and green competitive advantage in malaysian public universities
title_sort	examining the role of green human resources management (ghrm) in building green corporate image and green competitive advantage in malaysian public universities
granting_institution	Universiti Malaysia Pahang
granting_department	Faculty of Industrial Management
publishDate	2022
url	http://umpir.ump.edu.my/id/eprint/37762/1/Examining%20the%20role%20of%20green%20human%20resources%20management%20%28GHRM%29%20in%20building%20green%20corporate%20image%20and%20green%20competitive%20advantage%20in%20malaysian%20public%20universities.ir.pdf
_version_	1783732281547948032

Examining the role of green human resources management (GHRM) in building green corporate image and green competitive advantage in malaysian public universities

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