A study on factors that influence the success of financial planners in Kota Kinabalu, Sabah
The purpose of this study is to find out what are the factors that contribute to the success of the financial planners' (Life Insurance Agent) in Kota Kinabalu, Sabah. The study also aims to find out the relationship between demographic factors (gender, education level, entrepreneur mindset)...
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| 语言: | English |
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2014
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| 在线阅读: | https://eprints.ums.edu.my/id/eprint/17877/1/A%20study%20on%20factors%20that%20influence%20the.pdf |
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my-ums-ep.178772017-12-28T22:36:27Z A study on factors that influence the success of financial planners in Kota Kinabalu, Sabah 2014 Ng, William Chung Haw HF Commerce The purpose of this study is to find out what are the factors that contribute to the success of the financial planners' (Life Insurance Agent) in Kota Kinabalu, Sabah. The study also aims to find out the relationship between demographic factors (gender, education level, entrepreneur mindset) to determine their success in the life insurance industry. The data was collected from 185 life insurance agents in Great Eastern Life Assurance (Malaysia) Berhad, Tokio Marine Life Insurance Berhad, AIA Berhad and Manulife Insurance Berhad in Kota Kinabalu by using questionnaires. The results show that there no difference between the number of success life planner in gender. Education level also found to be significant to the factor to success. However, entrepreneur mindset does have found to be significant to the factor of success. This research may be beneficial to entrepreneur who wants to venture into life insurance business and students on the factors to success in becoming a financial planner (life insurance agent) in the future. 2014 Thesis https://eprints.ums.edu.my/id/eprint/17877/ https://eprints.ums.edu.my/id/eprint/17877/1/A%20study%20on%20factors%20that%20influence%20the.pdf text en public masters Universiti Malaysia Sabah Faculty of Business, Economics and Accounting |
| institution |
Universiti Malaysia Sabah |
| collection |
UMS Institutional Repository |
| language |
English |
| topic |
HF Commerce |
| spellingShingle |
HF Commerce Ng, William Chung Haw A study on factors that influence the success of financial planners in Kota Kinabalu, Sabah |
| description |
The purpose of this study is to find out what are the factors that contribute to the
success of the financial planners' (Life Insurance Agent) in Kota Kinabalu, Sabah. The
study also aims to find out the relationship between demographic factors (gender,
education level, entrepreneur mindset) to determine their success in the life insurance
industry. The data was collected from 185 life insurance agents in Great Eastern Life
Assurance (Malaysia) Berhad, Tokio Marine Life Insurance Berhad, AIA Berhad and
Manulife Insurance Berhad in Kota Kinabalu by using questionnaires. The results show
that there no difference between the number of success life planner in gender.
Education level also found to be significant to the factor to success. However,
entrepreneur mindset does have found to be significant to the factor of success. This
research may be beneficial to entrepreneur who wants to venture into life insurance
business and students on the factors to success in becoming a financial planner (life
insurance agent) in the future. |
| format |
Thesis |
| qualification_level |
Master's degree |
| author |
Ng, William Chung Haw |
| author_facet |
Ng, William Chung Haw |
| author_sort |
Ng, William Chung Haw |
| title |
A study on factors that influence the success of financial planners in Kota Kinabalu, Sabah |
| title_short |
A study on factors that influence the success of financial planners in Kota Kinabalu, Sabah |
| title_full |
A study on factors that influence the success of financial planners in Kota Kinabalu, Sabah |
| title_fullStr |
A study on factors that influence the success of financial planners in Kota Kinabalu, Sabah |
| title_full_unstemmed |
A study on factors that influence the success of financial planners in Kota Kinabalu, Sabah |
| title_sort |
study on factors that influence the success of financial planners in kota kinabalu, sabah |
| granting_institution |
Universiti Malaysia Sabah |
| granting_department |
Faculty of Business, Economics and Accounting |
| publishDate |
2014 |
| url |
https://eprints.ums.edu.my/id/eprint/17877/1/A%20study%20on%20factors%20that%20influence%20the.pdf |
| _version_ |
1747836469702033408 |