The impact of service quality on behavioural intentions : the perspective of customers of private healthcare clinics in Sabah

This research was conducted to study the influence of perceived service quality on behavioural intentions of customers of private healthcare clinics in Sabah, Malaysia. Zeithaml et aI.'s (1996) theoretical framework of behavioural intentions was used in the measurement of intentions, wherea...

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Bibliographic Details
Main Author: Harry Ignatius Beatty
Format: Thesis
Language:English
Published: 2004
Online Access:https://eprints.ums.edu.my/id/eprint/19290/1/The%20impact%20of%20service%20quality%20on%20behavioural%20intentions.pdf
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