Entotourism experiences for conservation awareness in Tawau Hills Park

This research was conducted in Tawau Hills Park, Sabah aim to find out tourists’ perception and awareness about insects, and conservation potential through insects tourism. Four objectives were given, 1. To investigate group of insects that have potential to be promoted as nature tourism product in...

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Main Author:	Gao, Le
Format:	Thesis
Language:	English English
Published:	2021
Subjects:	G154.9-155.8 Travel and state Tourism
Online Access:	https://eprints.ums.edu.my/id/eprint/41525/1/24%20PAGES.pdf https://eprints.ums.edu.my/id/eprint/41525/2/FULLTEXT.pdf
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id	my-ums-ep.41525
record_format	uketd_dc
spelling	my-ums-ep.415252024-11-16T06:58:34Z Entotourism experiences for conservation awareness in Tawau Hills Park 2021 Gao, Le G154.9-155.8 Travel and state. Tourism This research was conducted in Tawau Hills Park, Sabah aim to find out tourists’ perception and awareness about insects, and conservation potential through insects tourism. Four objectives were given, 1. To investigate group of insects that have potential to be promoted as nature tourism product in Tawau Hills Park; 2. To determine the viability of insect as nature tourism product in Tawau Hills Park; 3. To assess the potential of Entotourism in Tawau Hills Park; 4. To acquire a greater understanding of individuals’ perceptions on insects conservation and their awareness of insects. Two different methods were applied- survey about tourist’s perception and awareness of insects and tourism package activity in the field. SPSS was used for quantitative data analysis, while Leximancer was used to analyze the qualitative data. As Result, perceptions and awareness about insects should be evaluated base on these three main factors, value, knowledge and appearance. It indicated that there is little difference between demographics among tourists. Most participants responded positively about insects due to their special characteristics and importance. Beautiful insects such as butterfly, dragonfly, firefly get more attention by people, where other insects with interesting and rare have potential to explore. In terms of insect activity, Experience, Information, Booklet were three important factors should be concerned while conducting insects tourism. Tawau Hills Park was examined to have potential and viability in doing insects tourism. Participants are more willing to join insects activity with guided walk, experience insects in the field can help them to have better understating of learning insects. This study also brought a new opportunity to broaden and advance the scope of current and future plan ecotourism activity in similar area. Thus, aided to perceive positive perception amongst tourists towards entotourism activity especially insect species. Alternately, encourage the insect conservation action to publics. It provides methods and factors of promoting and developing entotorusim for entomologists, innovators, enthusiasts, tourism manager, park manager and government decision maker in the future. 2021 Thesis https://eprints.ums.edu.my/id/eprint/41525/ https://eprints.ums.edu.my/id/eprint/41525/1/24%20PAGES.pdf text en public https://eprints.ums.edu.my/id/eprint/41525/2/FULLTEXT.pdf text en validuser masters Universiti Malaysia Sabah Institute For Tropical Biology And Conservation
institution	Universiti Malaysia Sabah
collection	UMS Institutional Repository
language	English English
topic	G154.9-155.8 Travel and state Tourism
spellingShingle	G154.9-155.8 Travel and state Tourism Gao, Le Entotourism experiences for conservation awareness in Tawau Hills Park
description	This research was conducted in Tawau Hills Park, Sabah aim to find out tourists’ perception and awareness about insects, and conservation potential through insects tourism. Four objectives were given, 1. To investigate group of insects that have potential to be promoted as nature tourism product in Tawau Hills Park; 2. To determine the viability of insect as nature tourism product in Tawau Hills Park; 3. To assess the potential of Entotourism in Tawau Hills Park; 4. To acquire a greater understanding of individuals’ perceptions on insects conservation and their awareness of insects. Two different methods were applied- survey about tourist’s perception and awareness of insects and tourism package activity in the field. SPSS was used for quantitative data analysis, while Leximancer was used to analyze the qualitative data. As Result, perceptions and awareness about insects should be evaluated base on these three main factors, value, knowledge and appearance. It indicated that there is little difference between demographics among tourists. Most participants responded positively about insects due to their special characteristics and importance. Beautiful insects such as butterfly, dragonfly, firefly get more attention by people, where other insects with interesting and rare have potential to explore. In terms of insect activity, Experience, Information, Booklet were three important factors should be concerned while conducting insects tourism. Tawau Hills Park was examined to have potential and viability in doing insects tourism. Participants are more willing to join insects activity with guided walk, experience insects in the field can help them to have better understating of learning insects. This study also brought a new opportunity to broaden and advance the scope of current and future plan ecotourism activity in similar area. Thus, aided to perceive positive perception amongst tourists towards entotourism activity especially insect species. Alternately, encourage the insect conservation action to publics. It provides methods and factors of promoting and developing entotorusim for entomologists, innovators, enthusiasts, tourism manager, park manager and government decision maker in the future.
format	Thesis
qualification_level	Master's degree
author	Gao, Le
author_facet	Gao, Le
author_sort	Gao, Le
title	Entotourism experiences for conservation awareness in Tawau Hills Park
title_short	Entotourism experiences for conservation awareness in Tawau Hills Park
title_full	Entotourism experiences for conservation awareness in Tawau Hills Park
title_fullStr	Entotourism experiences for conservation awareness in Tawau Hills Park
title_full_unstemmed	Entotourism experiences for conservation awareness in Tawau Hills Park
title_sort	entotourism experiences for conservation awareness in tawau hills park
granting_institution	Universiti Malaysia Sabah
granting_department	Institute For Tropical Biology And Conservation
publishDate	2021
url	https://eprints.ums.edu.my/id/eprint/41525/1/24%20PAGES.pdf https://eprints.ums.edu.my/id/eprint/41525/2/FULLTEXT.pdf
_version_	1818611413888794624

Entotourism experiences for conservation awareness in Tawau Hills Park

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