MODELLING THE ANTECEDENTS OF CUSTOMER BEHAVIOURAL INTENTION IN THE CHILDCARE SERVICES INDUSTRY
The increasing participation of women in the labour force comes in tandem with an escalating cost of living that demands dual incomes for families. This has inadvertently increased the demand for childcare services, to support the family institution. As a result, stiff competition has been noted...
Saved in:
Main Author: | NIK SYUHAILAH BINTI NIK HUSSIN |
---|---|
Format: | Thesis |
Language: | English |
Online Access: | http://umt-ir.umt.edu.my:8080/jspui/bitstream/123456789/16016/1/Abstract.pdf http://umt-ir.umt.edu.my:8080/jspui/bitstream/123456789/16016/2/Full%20Thesis%20-%20NIK%20SYUHAILAH%20NIK%20HUSSIN.pdf |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Modelling the antecedents of customer behavioural intention in the childcare services industry.
by: Nik Syuhailah Nik Hussin
Published: (2021) -
A model of childcare safety performance in Malaysia
by: Aidanazima, Abashah
Published: (2023) -
Antecedents of entrepreneurial intentions and behaviour : the role of entrepreneurial education and contextual factors /
by: Tariq Ahmed -
Relationship between perceived service quality, customer satisfaction and behaviour intention in airline industry
by: Balasubramaniam, Sangeetha
Published: (2010) -
Antecedents of managers' pro-environmental intentions and behaviour /
by: Saira Kharuddin