An analysis on competitiveness of stidc vendor companies
The objective of this study is to analyze the competitiveness of the vendor companies based on resource factors namely material, capital, human and technology resources and marketing factors. The theoretical frameworks used resource-advantage theory and Porter's competitive strategies framewor...
Saved in:
| Main Author: | |
|---|---|
| Format: | Thesis |
| Language: | English |
| Published: |
2002
|
| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/16496/3/An%20analysis%20on%20competitiveness%20of%20stidc%20vendor%20companies%20%28fulltext%29.pdf |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Summary: | The objective of this study is to analyze the competitiveness of the vendor companies based on resource factors namely material, capital, human and technology resources and marketing factors. The theoretical frameworks used resource-advantage theory and Porter's competitive strategies framework. |
|---|