Impact of environmental proactivity on firm performance in Malaysia

In spite of the significant amount of work that has been conducted to investigate the effect of environmental proactivity on firm financial performance, limited research has focused on other firm performance outcomes such as operational performance and stakeholder satisfaction. The roles played by i...

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Main Author:	Bah, Saiku Mayat
Format:	Thesis
Language:	English English
Published:	2011
Subjects:	Industrial productivity -Malaysia Organizational effectiveness - Malaysia Corporations - Malaysia - Case studies
Online Access:	http://psasir.upm.edu.my/id/eprint/26774/1/GSM%202011%205R.pdf
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id	my-upm-ir.26774
record_format	uketd_dc
spelling	my-upm-ir.267742022-01-26T05:36:31Z Impact of environmental proactivity on firm performance in Malaysia 2011-09 Bah, Saiku Mayat In spite of the significant amount of work that has been conducted to investigate the effect of environmental proactivity on firm financial performance, limited research has focused on other firm performance outcomes such as operational performance and stakeholder satisfaction. The roles played by interacting and mediating constructs have also been largely ignored in the environmental proactivity/firm performance literature. This study thus, investigated the impact of environmental proactivity on multiple firm performance outcomes and at the same time evaluated the roles played by intervening as well as interacting factors on this relationship. Drawing on stakeholder theory and the resource-based view of the firm, this study hypothesized that environmental proactivity is positively related to (1) operational performance, (2) organizational learning, (3) environmental performance, (4) stakeholder satisfaction and (5) financial performance. The study also hypothesized that the type of technologies deployed to address environmental issues moderates the relationship between environmental proactivity and operational performance. Environmental performance was hypothesized to mediate the association between environmental proactivity and stakeholder satisfaction and stakeholder satisfaction was hypothesized to mediate the relationship between environmental proactivity and financial performance. The study was conducted in Malaysia and data was collected through self-administered questionnaires that were sent to respondents in the target sample that was drawn from a list of firms obtained from the Capital IQ database. A total of 291 usable responses were received and used for the data analysis. Structural equation modelling (SEM) was used for hypothesis testing and the results provided support for six of the eight hypotheses posited in the research framework. The findings indicated that environmental proactivity was positively related to operational performance, organizational learning, environmental performance, stakeholder satisfaction and financial performance. Significantly, the mediating role of stakeholder satisfaction was also supported by the data. However, the mediating role of environmental performance and the moderating role of types of technologies were not supported by findings. The overall findings thus seem to support the theoretical model of the research. Industrial productivity -Malaysia Organizational effectiveness - Malaysia Corporations - Malaysia - Case studies 2011-09 Thesis http://psasir.upm.edu.my/id/eprint/26774/ http://psasir.upm.edu.my/id/eprint/26774/1/GSM%202011%205R.pdf application/pdf en public masters Universiti Putra Malaysia Industrial productivity -Malaysia Organizational effectiveness - Malaysia Corporations - Malaysia - Case studies Graduate School of Management English
institution	Universiti Putra Malaysia
collection	PSAS Institutional Repository
language	English English
topic	Industrial productivity -Malaysia Organizational effectiveness - Malaysia Corporations - Malaysia - Case studies
spellingShingle	Industrial productivity -Malaysia Organizational effectiveness - Malaysia Corporations - Malaysia - Case studies Bah, Saiku Mayat Impact of environmental proactivity on firm performance in Malaysia
description	In spite of the significant amount of work that has been conducted to investigate the effect of environmental proactivity on firm financial performance, limited research has focused on other firm performance outcomes such as operational performance and stakeholder satisfaction. The roles played by interacting and mediating constructs have also been largely ignored in the environmental proactivity/firm performance literature. This study thus, investigated the impact of environmental proactivity on multiple firm performance outcomes and at the same time evaluated the roles played by intervening as well as interacting factors on this relationship. Drawing on stakeholder theory and the resource-based view of the firm, this study hypothesized that environmental proactivity is positively related to (1) operational performance, (2) organizational learning, (3) environmental performance, (4) stakeholder satisfaction and (5) financial performance. The study also hypothesized that the type of technologies deployed to address environmental issues moderates the relationship between environmental proactivity and operational performance. Environmental performance was hypothesized to mediate the association between environmental proactivity and stakeholder satisfaction and stakeholder satisfaction was hypothesized to mediate the relationship between environmental proactivity and financial performance. The study was conducted in Malaysia and data was collected through self-administered questionnaires that were sent to respondents in the target sample that was drawn from a list of firms obtained from the Capital IQ database. A total of 291 usable responses were received and used for the data analysis. Structural equation modelling (SEM) was used for hypothesis testing and the results provided support for six of the eight hypotheses posited in the research framework. The findings indicated that environmental proactivity was positively related to operational performance, organizational learning, environmental performance, stakeholder satisfaction and financial performance. Significantly, the mediating role of stakeholder satisfaction was also supported by the data. However, the mediating role of environmental performance and the moderating role of types of technologies were not supported by findings. The overall findings thus seem to support the theoretical model of the research.
format	Thesis
qualification_level	Master's degree
author	Bah, Saiku Mayat
author_facet	Bah, Saiku Mayat
author_sort	Bah, Saiku Mayat
title	Impact of environmental proactivity on firm performance in Malaysia
title_short	Impact of environmental proactivity on firm performance in Malaysia
title_full	Impact of environmental proactivity on firm performance in Malaysia
title_fullStr	Impact of environmental proactivity on firm performance in Malaysia
title_full_unstemmed	Impact of environmental proactivity on firm performance in Malaysia
title_sort	impact of environmental proactivity on firm performance in malaysia
granting_institution	Universiti Putra Malaysia
granting_department	Graduate School of Management
publishDate	2011
url	http://psasir.upm.edu.my/id/eprint/26774/1/GSM%202011%205R.pdf
_version_	1747811560485552128

Impact of environmental proactivity on firm performance in Malaysia

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