Reconciling trademark valuation method for commercial purposes with infringement cases

It is important to specifically conduct research on reconciling trade mark valuation method for commercial purposes with infringement cases due to lack of research in this area. An infringement could cause substantial damage to a company’s trade mark reputation. Not only would it undermine the trade...

Full description

Saved in:
Bibliographic Details
Main Author: Noordin, Norrezan
Format: Thesis
Language:English
Published: 2014
Subjects:
Online Access:http://psasir.upm.edu.my/id/eprint/55690/1/GSM%202014%202RR.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items