Impact Of Servicescape Failures And Associated Recovery Strategies On Customer Behavior In The Food Service Industry

Servicescape has become an increasingly important element in the delivery of customers’ expectation and delight in services industry. However, servicescape failure can result in customer dissatisfaction. The subsequent interaction with a service employee has a great deal of influence on customer ult...

全面介绍

Saved in:
书目详细资料
主要作者: Chua, Bee Lia
格式: Thesis
语言:English
English
出版: 2009
主题:
在线阅读:http://psasir.upm.edu.my/id/eprint/5668/1/A_FSTM_2009_21.pdf
标签: 添加标签
没有标签, 成为第一个标记此记录!