Mediating effect of ethnocentrism on relationship between social networking site factors and social solidarity
This study is done in order to find ways on how social networking sites (SNS) can unite multiethnic people in Malaysia as the level of community tension index has been increasing since 2011 until now. Social networking sites is chosen as it brings many benefits to the users. This study also aims to...
محفوظ في:
المؤلف الرئيسي: | Ridzuan, Abdul Rauf |
---|---|
التنسيق: | أطروحة |
اللغة: | English |
منشور في: |
2016
|
الموضوعات: | |
الوصول للمادة أونلاين: | http://psasir.upm.edu.my/id/eprint/57973/1/FBMK%202016%2036%20D.pdf |
الوسوم: |
إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
|
مواد مشابهة
-
Lifestyle and demographic profiles of ethnocentric and non-ethnocentric consumers in urban Malaysia /
بواسطة: Wong, Heng Wai
منشور في: (2002) -
Effects of consumer ethnocentrism of Malaysian working women on their purchasing behaviour of halal cosmetic products
بواسطة: Kaur, Kamaljeet
منشور في: (2015) -
The Determination of an Affective, Cognitive and Conative Measure of Consumer Ethnocentrism
بواسطة: Teoh, Kenny Guan Cheng
منشور في: (2007) -
Adopting social commerce elements: a comparison of Social Networking Site (SNS) and E-Commerce Site / Habiel Zakariah
بواسطة: Zakariah, Habiel
منشور في: (2014) -
Consumer perceptions of brand loyalty towards ethnocentrism in Malaysia /
بواسطة: Foo, Choi Wan
منشور في: (2007)