Information-Seeking Strategies Among Potato Farmers In West Java, Indonesia

The increase in potato demand, a devaluation of Indonesian currency in 1997, and good quality of potatoes for curry created opportunities for Indonesian potato farmers to export their product. However, the export volume of fresh potatoes continues to decrease, while the import volume of processe...

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Main Author: Ismiati Iskak, Penny
Format: Thesis
Language:English
Published: 2005
Subjects:
Online Access:http://psasir.upm.edu.my/id/eprint/5859/1/FBMK_2005_6IR.pdf
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spelling my-upm-ir.58592022-01-12T04:10:11Z Information-Seeking Strategies Among Potato Farmers In West Java, Indonesia 2005-10 Ismiati Iskak, Penny The increase in potato demand, a devaluation of Indonesian currency in 1997, and good quality of potatoes for curry created opportunities for Indonesian potato farmers to export their product. However, the export volume of fresh potatoes continues to decrease, while the import volume of processed product increases. Due to lack of information on the desired quality attributed by the consumer, the farmers are unable to meet consumer demand. Therefore, the aim of the study is to understand information-seeking behaviour among potato farmers. The study used a survey design and structured questionnaire as a means to gather data. A total of 301 respondents were selected using stratified random sampling from 1120 members of farmers' groups in central potato production of Pangalengan, West Java, Indonesia. Data were analysed using Statistical Package for Social Science (SPSS version 11.5). Statistical analysis used in the study was descriptive statistics and Spearman rank correlation. The results revealed that market information was the type of information that the respondents needed most, followed by that on input, technologies, loans, climate, and regulations related to potato farming system. Therefore, they sought the market information more frequently than the input, technology, loan, climate, and regulation information. The findings showed that to acquire information, the respondents used interpersonal sources more frequently than electronic and print media. They perceived that interpersonal sources of information are more credible than print and electronic media. Meanwhile, the respondents made contacts with family, friends, and neighbours more frequently than progressive farmers, input traders, middle traders, extension agents, personnel of FSFISSF, agricultural researchers, and staff of village cooperative (KUD). To obtain information from the sources, the respondents used the monitoring strategy more frequently than the inquiry strategy. Conversely, they engaged most in the inquiry strategy when acquiring information from extension agents; progressive farmers; agricultural researchers; input traders; and family, friends, and neighbours. Farmers - Java - Information services 2005-10 Thesis http://psasir.upm.edu.my/id/eprint/5859/ http://psasir.upm.edu.my/id/eprint/5859/1/FBMK_2005_6IR.pdf text en public masters Universiti Putra Malaysia Farmers - Java - Information services Faculty of Modern Languages and Communication Abu Hassan, Musa
institution Universiti Putra Malaysia
collection PSAS Institutional Repository
language English
advisor Abu Hassan, Musa
topic Farmers - Java - Information services


spellingShingle Farmers - Java - Information services


Ismiati Iskak, Penny
Information-Seeking Strategies Among Potato Farmers In West Java, Indonesia
description The increase in potato demand, a devaluation of Indonesian currency in 1997, and good quality of potatoes for curry created opportunities for Indonesian potato farmers to export their product. However, the export volume of fresh potatoes continues to decrease, while the import volume of processed product increases. Due to lack of information on the desired quality attributed by the consumer, the farmers are unable to meet consumer demand. Therefore, the aim of the study is to understand information-seeking behaviour among potato farmers. The study used a survey design and structured questionnaire as a means to gather data. A total of 301 respondents were selected using stratified random sampling from 1120 members of farmers' groups in central potato production of Pangalengan, West Java, Indonesia. Data were analysed using Statistical Package for Social Science (SPSS version 11.5). Statistical analysis used in the study was descriptive statistics and Spearman rank correlation. The results revealed that market information was the type of information that the respondents needed most, followed by that on input, technologies, loans, climate, and regulations related to potato farming system. Therefore, they sought the market information more frequently than the input, technology, loan, climate, and regulation information. The findings showed that to acquire information, the respondents used interpersonal sources more frequently than electronic and print media. They perceived that interpersonal sources of information are more credible than print and electronic media. Meanwhile, the respondents made contacts with family, friends, and neighbours more frequently than progressive farmers, input traders, middle traders, extension agents, personnel of FSFISSF, agricultural researchers, and staff of village cooperative (KUD). To obtain information from the sources, the respondents used the monitoring strategy more frequently than the inquiry strategy. Conversely, they engaged most in the inquiry strategy when acquiring information from extension agents; progressive farmers; agricultural researchers; input traders; and family, friends, and neighbours.
format Thesis
qualification_level Master's degree
author Ismiati Iskak, Penny
author_facet Ismiati Iskak, Penny
author_sort Ismiati Iskak, Penny
title Information-Seeking Strategies Among Potato Farmers In West Java, Indonesia
title_short Information-Seeking Strategies Among Potato Farmers In West Java, Indonesia
title_full Information-Seeking Strategies Among Potato Farmers In West Java, Indonesia
title_fullStr Information-Seeking Strategies Among Potato Farmers In West Java, Indonesia
title_full_unstemmed Information-Seeking Strategies Among Potato Farmers In West Java, Indonesia
title_sort information-seeking strategies among potato farmers in west java, indonesia
granting_institution Universiti Putra Malaysia
granting_department Faculty of Modern Languages and Communication
publishDate 2005
url http://psasir.upm.edu.my/id/eprint/5859/1/FBMK_2005_6IR.pdf
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