Factors affecting consumers’ decision making process in Purchasing safe street food in Nakhon Si Thammarat Province, Thailand
Nakhon Si Thammarat (NST) province is one of the cities in Thailand that offers various types of street foods. However, the number of street vendors that the food was certified safe is very low, and there are many consumers who still purchase street food because of their lifestyle. As a result, t...
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Main Author: | Khongtong, Jatuporn |
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Format: | Thesis |
Language: | English |
Published: |
2016
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Subjects: | |
Online Access: | http://psasir.upm.edu.my/id/eprint/69422/1/FSTM%202016%205%20-%20IR.pdf |
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