Mediating role of stakeholder expectations on relationship between strategic corporate social responsibility and firm performance in manufacturing firms in China

This study examined the relationship between strategic CSR and firm performance and explores the role of stakeholder expectations as a mediator between these two variables. The moderating effect of firm size on the relationship between strategic CSR and firm performance was also examined. Mixe...

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Main Author:	Fu, Hongyan
Format:	Thesis
Language:	English
Published:	2017
Subjects:	Corporations - Investor relations - China Stockholders
Online Access:	http://psasir.upm.edu.my/id/eprint/76774/1/GSM%202018%2021%20-%20IR.pdf
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id	my-upm-ir.76774
record_format	uketd_dc
spelling	my-upm-ir.767742020-02-03T02:10:04Z Mediating role of stakeholder expectations on relationship between strategic corporate social responsibility and firm performance in manufacturing firms in China 2017-12 Fu, Hongyan This study examined the relationship between strategic CSR and firm performance and explores the role of stakeholder expectations as a mediator between these two variables. The moderating effect of firm size on the relationship between strategic CSR and firm performance was also examined. Mixed methods were adopted to accomplish this task; semi-structured interviews method was conducted to identify stakeholder CSR expectations for two primary stakeholder groups, employees, and customers. Furthermore, surveys were used to test the hypothesised relationships in this study. Interviews were conducted on 29 respondents from Yingli Green Energy (YGE) and Great Wall Motor, China. The themes identified from the interviews were used in the development of the questionnaire. Data was collected from a sample of 1749 manufacturing firms listed in the Shanghai Stock Exchange. At the end of the data collection period, 433 questionnaires were received. However, only 403 were usable. The Partial Least Square Structural Equation Modeling (PLS-SEM) approach was used to analyse the data. The results confirmed that strategic CSR significantly influenced a firm’s performance (both financial and non-financial) and this relationship was mediated by stakeholder expectations. This study shows the mediating effect of stakeholder expectations underlying the strategic CSR-firm performance relationship. In other words, firm performance will improve when a firm’s CSR activities meets its stakeholder’s expectations. However, firm size was not a significant moderator. Future longitudinal and experimental research would help to confirm the causal paths investigated in the present study. Corporations - Investor relations - China Stockholders 2017-12 Thesis http://psasir.upm.edu.my/id/eprint/76774/ http://psasir.upm.edu.my/id/eprint/76774/1/GSM%202018%2021%20-%20IR.pdf text en public doctoral Universiti Putra Malaysia Corporations - Investor relations - China Stockholders
institution	Universiti Putra Malaysia
collection	PSAS Institutional Repository
language	English
topic	Corporations - Investor relations - China Stockholders
spellingShingle	Corporations - Investor relations - China Stockholders Fu, Hongyan Mediating role of stakeholder expectations on relationship between strategic corporate social responsibility and firm performance in manufacturing firms in China
description	This study examined the relationship between strategic CSR and firm performance and explores the role of stakeholder expectations as a mediator between these two variables. The moderating effect of firm size on the relationship between strategic CSR and firm performance was also examined. Mixed methods were adopted to accomplish this task; semi-structured interviews method was conducted to identify stakeholder CSR expectations for two primary stakeholder groups, employees, and customers. Furthermore, surveys were used to test the hypothesised relationships in this study. Interviews were conducted on 29 respondents from Yingli Green Energy (YGE) and Great Wall Motor, China. The themes identified from the interviews were used in the development of the questionnaire. Data was collected from a sample of 1749 manufacturing firms listed in the Shanghai Stock Exchange. At the end of the data collection period, 433 questionnaires were received. However, only 403 were usable. The Partial Least Square Structural Equation Modeling (PLS-SEM) approach was used to analyse the data. The results confirmed that strategic CSR significantly influenced a firm’s performance (both financial and non-financial) and this relationship was mediated by stakeholder expectations. This study shows the mediating effect of stakeholder expectations underlying the strategic CSR-firm performance relationship. In other words, firm performance will improve when a firm’s CSR activities meets its stakeholder’s expectations. However, firm size was not a significant moderator. Future longitudinal and experimental research would help to confirm the causal paths investigated in the present study.
format	Thesis
qualification_level	Doctorate
author	Fu, Hongyan
author_facet	Fu, Hongyan
author_sort	Fu, Hongyan
title	Mediating role of stakeholder expectations on relationship between strategic corporate social responsibility and firm performance in manufacturing firms in China
title_short	Mediating role of stakeholder expectations on relationship between strategic corporate social responsibility and firm performance in manufacturing firms in China
title_full	Mediating role of stakeholder expectations on relationship between strategic corporate social responsibility and firm performance in manufacturing firms in China
title_fullStr	Mediating role of stakeholder expectations on relationship between strategic corporate social responsibility and firm performance in manufacturing firms in China
title_full_unstemmed	Mediating role of stakeholder expectations on relationship between strategic corporate social responsibility and firm performance in manufacturing firms in China
title_sort	mediating role of stakeholder expectations on relationship between strategic corporate social responsibility and firm performance in manufacturing firms in china
granting_institution	Universiti Putra Malaysia
publishDate	2017
url	http://psasir.upm.edu.my/id/eprint/76774/1/GSM%202018%2021%20-%20IR.pdf
_version_	1747813179204829184

Mediating role of stakeholder expectations on relationship between strategic corporate social responsibility and firm performance in manufacturing firms in China

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