A Study on Customers Awareness of Islamic Banking Scheme: Hong Leong Finance Bhd.

In Malaysia, Bank Islam Malaysia Bhd is the first Islamic bank in this country and it is still the only one Islamic bank. Realizing the need of the Muslims to transact in an interest-free environment and allowable under the syari'ah, the government through its banking system regulatory arm,...

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Bibliographic Details
Main Author:	Daud, Rozain
Format:	Thesis
Language:	English English
Published:	1999
Subjects:	Hong Leong Finance Bhd. Banks and banking - Religious aspects - Islam
Online Access:	http://psasir.upm.edu.my/id/eprint/7921/1/GSM_1999_28_.pdf
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id	my-upm-ir.7921
record_format	uketd_dc
spelling	my-upm-ir.79212023-11-28T01:57:07Z A Study on Customers Awareness of Islamic Banking Scheme: Hong Leong Finance Bhd. 1999 Daud, Rozain In Malaysia, Bank Islam Malaysia Bhd is the first Islamic bank in this country and it is still the only one Islamic bank. Realizing the need of the Muslims to transact in an interest-free environment and allowable under the syari'ah, the government through its banking system regulatory arm, Bank Negara Malaysia had allowed the conventional banks to have Islamic banking services parallel to the conventional system. The system so far has proceeded effectively and have gained tremendous response from the public, Muslims and non-Muslims. This study is aimed at identifying the awareness among the customers o f Hong Leong Finance Bhd as to the factors that encouraged them to have an Islamic banking account, and also to those that have not opened an Islamic banking facility, the reasons for them not opening one. The study revealed that the main factors that influence them are the 1) profit sharing concept 2) It' s free of Rib a' or interest 3) It has both loans and deposits services 4) the profit sharing rate is fair. Besides, it is also available to all and they are aware that only certain financial institutions offers Islamic banking scheme. Factors that influence the customers not opening the accounts are 1) the products were not attractive 2) not much variety of products 3)not much publicity/promotions. The secondary factor is that they are satisfied with the conventional banking. Hong Leong Finance Bhd. Banks and banking - Religious aspects - Islam 1999 Thesis http://psasir.upm.edu.my/id/eprint/7921/ http://psasir.upm.edu.my/id/eprint/7921/1/GSM_1999_28_.pdf text en public masters Universiti Putra Malaysia Hong Leong Finance Bhd. Banks and banking - Religious aspects - Islam Graduate School of Management Abdul Hamid, Mohamad Ali English
institution	Universiti Putra Malaysia
collection	PSAS Institutional Repository
language	English English
advisor	Abdul Hamid, Mohamad Ali
topic	Hong Leong Finance Bhd. Banks and banking - Religious aspects - Islam
spellingShingle	Hong Leong Finance Bhd. Banks and banking - Religious aspects - Islam Daud, Rozain A Study on Customers Awareness of Islamic Banking Scheme: Hong Leong Finance Bhd.
description	In Malaysia, Bank Islam Malaysia Bhd is the first Islamic bank in this country and it is still the only one Islamic bank. Realizing the need of the Muslims to transact in an interest-free environment and allowable under the syari'ah, the government through its banking system regulatory arm, Bank Negara Malaysia had allowed the conventional banks to have Islamic banking services parallel to the conventional system. The system so far has proceeded effectively and have gained tremendous response from the public, Muslims and non-Muslims. This study is aimed at identifying the awareness among the customers o f Hong Leong Finance Bhd as to the factors that encouraged them to have an Islamic banking account, and also to those that have not opened an Islamic banking facility, the reasons for them not opening one. The study revealed that the main factors that influence them are the 1) profit sharing concept 2) It' s free of Rib a' or interest 3) It has both loans and deposits services 4) the profit sharing rate is fair. Besides, it is also available to all and they are aware that only certain financial institutions offers Islamic banking scheme. Factors that influence the customers not opening the accounts are 1) the products were not attractive 2) not much variety of products 3)not much publicity/promotions. The secondary factor is that they are satisfied with the conventional banking.
format	Thesis
qualification_level	Master's degree
author	Daud, Rozain
author_facet	Daud, Rozain
author_sort	Daud, Rozain
title	A Study on Customers Awareness of Islamic Banking Scheme: Hong Leong Finance Bhd.
title_short	A Study on Customers Awareness of Islamic Banking Scheme: Hong Leong Finance Bhd.
title_full	A Study on Customers Awareness of Islamic Banking Scheme: Hong Leong Finance Bhd.
title_fullStr	A Study on Customers Awareness of Islamic Banking Scheme: Hong Leong Finance Bhd.
title_full_unstemmed	A Study on Customers Awareness of Islamic Banking Scheme: Hong Leong Finance Bhd.
title_sort	study on customers awareness of islamic banking scheme: hong leong finance bhd.
granting_institution	Universiti Putra Malaysia
granting_department	Graduate School of Management
publishDate	1999
url	http://psasir.upm.edu.my/id/eprint/7921/1/GSM_1999_28_.pdf
_version_	1794018698616373248

A Study on Customers Awareness of Islamic Banking Scheme: Hong Leong Finance Bhd.

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