Malaysian Tourism Marketing and Promotion a Comparative Study
Malaysia' tourism sector has everything going for it. It has a good tourism infrastructure over the last decade, capital city Kuala Lumpur and the various principal towns of Penang, Malacca, Kuantan and Johor Bahru have rapidly developed into modern, thriving metropolises. The road system l...
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Main Author: | Nair, Mohanan |
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Format: | Thesis |
Language: | English English |
Published: |
1997
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Subjects: | |
Online Access: | http://psasir.upm.edu.my/id/eprint/8080/1/GSM_1997_36_.pdf |
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