Determinants of web-technology and e-business adoption among small and medium travel agencies in Malaysia
As the backbone of the economic contributor to Gross National Products (GNP), tourism sector plays a vital role in creating employment opportunities. Travel agencies business is one of the vital sub-segments contributing to the growth of the travel and tour markets. However, there is a concern that...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2018
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| Subjects: | |
| Online Access: | http://psasir.upm.edu.my/id/eprint/83126/1/FEP%202018%2044%20ir.pdf |
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