Value of children's luggage using Kansei engineering methodology

In the past ten years, due to the increase in the frequency of children’s longdistance travel, children’s luggage companies have begun to design luggage especially for children. Nowadays, many Chinese children have to travel every year. In addition to facilitating children to handle their own belong...

Full description

Saved in:

Bibliographic Details
Main Author:	Mingrun, Wang
Format:	Thesis
Language:	English
Published:	2020
Subjects:	Human engineering Industrial design - Psychological aspects Luggage - Design
Online Access:	http://psasir.upm.edu.my/id/eprint/99303/1/WANG%20MINGRUN%20cd%20-%20IR.pdf
Tags:	Add Tag No Tags, Be the first to tag this record!

id	my-upm-ir.99303
record_format	uketd_dc
spelling	my-upm-ir.993032023-04-03T06:53:28Z Value of children's luggage using Kansei engineering methodology 2020-12 Mingrun, Wang In the past ten years, due to the increase in the frequency of children’s longdistance travel, children’s luggage companies have begun to design luggage especially for children. Nowadays, many Chinese children have to travel every year. In addition to facilitating children to handle their own belongings and develop their independent skills, having children's luggage can also reduce the burden on parents. However, the probability of children owning their luggage is still low until now. The lack of right value determination of children's luggage has led to parents' low desire to purchase children's luggage. Consumers develop criteria for preference judgement due to their specific values. Consumer experience is considered an important source of competitive advantage, it affects consumer’s purchase intention and satisfaction. Thus, it is important to understand the consumer experiences of children’s luggage to determine the value of children’s luggage. Therefore, to support the sales of children’s luggage and enhance the development of children’s luggage industry, this study targets to determine the value of children’s luggage by using Kansei Engineering methodology based on consumer experience. By evaluating the existing items, the new features of children's luggage were established. The important consumer experiences of children’s luggage were identified through using Experience Map. The value of children’s luggage was determined through using Kansei Engineering methodology. The findings will help product designers to design a children’s luggage with more strategic advantages to support children's luggage sales and improve luggage industry. Human engineering Industrial design - Psychological aspects Luggage - Design 2020-12 Thesis http://psasir.upm.edu.my/id/eprint/99303/ http://psasir.upm.edu.my/id/eprint/99303/1/WANG%20MINGRUN%20cd%20-%20IR.pdf text en public masters Universiti Putra Malaysia Human engineering Industrial design - Psychological aspects Luggage - Design Shaari, Nazlina
institution	Universiti Putra Malaysia
collection	PSAS Institutional Repository
language	English
advisor	Shaari, Nazlina
topic	Human engineering Industrial design - Psychological aspects Luggage - Design
spellingShingle	Human engineering Industrial design - Psychological aspects Luggage - Design Mingrun, Wang Value of children's luggage using Kansei engineering methodology
description	In the past ten years, due to the increase in the frequency of children’s longdistance travel, children’s luggage companies have begun to design luggage especially for children. Nowadays, many Chinese children have to travel every year. In addition to facilitating children to handle their own belongings and develop their independent skills, having children's luggage can also reduce the burden on parents. However, the probability of children owning their luggage is still low until now. The lack of right value determination of children's luggage has led to parents' low desire to purchase children's luggage. Consumers develop criteria for preference judgement due to their specific values. Consumer experience is considered an important source of competitive advantage, it affects consumer’s purchase intention and satisfaction. Thus, it is important to understand the consumer experiences of children’s luggage to determine the value of children’s luggage. Therefore, to support the sales of children’s luggage and enhance the development of children’s luggage industry, this study targets to determine the value of children’s luggage by using Kansei Engineering methodology based on consumer experience. By evaluating the existing items, the new features of children's luggage were established. The important consumer experiences of children’s luggage were identified through using Experience Map. The value of children’s luggage was determined through using Kansei Engineering methodology. The findings will help product designers to design a children’s luggage with more strategic advantages to support children's luggage sales and improve luggage industry.
format	Thesis
qualification_level	Master's degree
author	Mingrun, Wang
author_facet	Mingrun, Wang
author_sort	Mingrun, Wang
title	Value of children's luggage using Kansei engineering methodology
title_short	Value of children's luggage using Kansei engineering methodology
title_full	Value of children's luggage using Kansei engineering methodology
title_fullStr	Value of children's luggage using Kansei engineering methodology
title_full_unstemmed	Value of children's luggage using Kansei engineering methodology
title_sort	value of children's luggage using kansei engineering methodology
granting_institution	Universiti Putra Malaysia
publishDate	2020
url	http://psasir.upm.edu.my/id/eprint/99303/1/WANG%20MINGRUN%20cd%20-%20IR.pdf
_version_	1776100315690434560

Value of children's luggage using Kansei engineering methodology

Similar Items