The Implementation Of Business Continuity Management Program During Pandemic In Organization: A Case Study
The spread of the disease COVID-19 has witnessed so many shutdowns in businesses and declined majorities of the activities in economic sectors, except for essential services like bank and takaful. Therefore, businesses get disrupted anywhere and the implementation of massive retrenchment happened...
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| Summary: | The spread of the disease COVID-19 has witnessed so many shutdowns in businesses
and declined majorities of the activities in economic sectors, except for essential
services like bank and takaful. Therefore, businesses get disrupted anywhere and the
implementation of massive retrenchment happened throughout the world. This
pandemic is totally different from other pandemics before, such as SARS, Ebola and
H1N1. Nobody can predict or confidently end this spread of disease. The spread is too
speedy and easier to infect humans. Therefore, the implementation of the Business
Continuity Management (BCM) program for unpredictable situations has been a
questionable decision. Is it still relevant to practice and reliable to use in this situation
? This is due to the absence of a time limit compared to other disasters such as fire and
flood. All of these have an 'expiration period' after a disaster. Thereby, this research
aims to test and validate if it is appropriate to use the BCM framework in tackling the
spread of pandemic diseases, which no one knows will end. This study has developed
three objectives, (1) to examine the concept of BCM, (2) to study the challenge between
BCM programs with the pandemic threat and (3) to validate the implementation of the
BCM program towards the uncertain pandemic situation. The approach of this research
is a qualitative method. Data collections come from the interviews with two respondents
as primary information and secondary information comes from their organization’s
website. Thus, it will analyze through content analysis and ATLAS.ti software for
transcribed and lastly generate the network variables facilities from the software.
Findings show that five (5) significant factors contribute to the BCM program namely,
finance, sustainability, effectiveness of operations, cost and leadership. While facing
the pandemic crisis, Respondent 1 reported four critical success factors, namely
corporate, operations, external factor and utilization of the BCM program. Meanwhile,
Respondent 2 reported six business continuity strategies, namely workforce
management, passenger management, facilities management, stakeholder management,
financial management and operational optimization. This research has revealed that the
implementation of the BCM program during an unpredictable crisis, is still relevant,
practicable and valid. Therefore, both respondents' organizations are still running,
sustainable and able to operate. By identifying existing risk factors during a pandemic
crisis, a company can implement a BCM program effectively and efficiently. |
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