استخدام الدعاة الأردنيين للاستراتيجيات الإقناعية في شبكات التواصل الاجتماعي: "دراسة تحليلية على صفحات الفيس بوك"

This study focused on the statement of the speech of media preachers through the social media pages Facebook, and the degree of their use of persuasion strategies used by the Holy Quran in his speech addressed to the people, the study aimed to learn about the nature of the publications of Jordanian...

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Main Authors: أحمد محمد أحمد النادي, 'Ahmad Muhammad 'Ahmad Al-Nadi
Format: Thesis
Language:other
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id my-usim-ddms-13192
record_format uketd_dc
institution Universiti Sains Islam Malaysia
collection USIM Institutional Repository
language other
topic Da'wah (Islam)
Mass media--Religious aspects--Islam
spellingShingle Da'wah (Islam)
Mass media--Religious aspects--Islam
أحمد محمد أحمد النادي
'Ahmad Muhammad 'Ahmad Al-Nadi
استخدام الدعاة الأردنيين للاستراتيجيات الإقناعية في شبكات التواصل الاجتماعي: "دراسة تحليلية على صفحات الفيس بوك"
description This study focused on the statement of the speech of media preachers through the social media pages Facebook, and the degree of their use of persuasion strategies used by the Holy Quran in his speech addressed to the people, the study aimed to learn about the nature of the publications of Jordanian preachers on facebook pages, monitored the persuasion strategies used by preachers, and compared them to the persuasion strategies used in the Holy Quran, the study used the descriptive survey method on a sample of Jordanian preachers consisting of four preachers ‎: Mohammed Noah, Zaid al-Masri, Amjad Qursha and Iyad Qanibi, and with a content analysis form tool, the publications of the preachers were analyzed, and then used the interview tool to discuss some of the outstanding results in the study. The study concluded that the most important topics of the publications of the preachers are religious with a percentage (80. 2%), that the ethical framework is the most employed in their publications by (33.7%), and that logical methods are the most commonly used and then the methods of used by (21.9%) strategy (intimidation), Mohammed Noah was the most skilled preacher ‎ of combining persuasion strategies by (33.5%), and the study contributed to providing a clear picture of the reality of Jordanian preachers using Facebook pages to communicate with the public, and then rooting out the use of persuasion strategies by preachers ‎through social media sites, and giving evaluation and evaluating indicators of advocacy strategies and technical and technological means, to serve as a reference for advocates to base on during use, it urged preachers ‎ to use persuasive strategies in advocacy, particularly on social media pages, in order to frame the media message addressed to the public.
format Thesis
author أحمد محمد أحمد النادي
'Ahmad Muhammad 'Ahmad Al-Nadi
author_facet أحمد محمد أحمد النادي
'Ahmad Muhammad 'Ahmad Al-Nadi
author_sort أحمد محمد أحمد النادي
title استخدام الدعاة الأردنيين للاستراتيجيات الإقناعية في شبكات التواصل الاجتماعي: "دراسة تحليلية على صفحات الفيس بوك"
title_short استخدام الدعاة الأردنيين للاستراتيجيات الإقناعية في شبكات التواصل الاجتماعي: "دراسة تحليلية على صفحات الفيس بوك"
title_full استخدام الدعاة الأردنيين للاستراتيجيات الإقناعية في شبكات التواصل الاجتماعي: "دراسة تحليلية على صفحات الفيس بوك"
title_fullStr استخدام الدعاة الأردنيين للاستراتيجيات الإقناعية في شبكات التواصل الاجتماعي: "دراسة تحليلية على صفحات الفيس بوك"
title_full_unstemmed استخدام الدعاة الأردنيين للاستراتيجيات الإقناعية في شبكات التواصل الاجتماعي: "دراسة تحليلية على صفحات الفيس بوك"
title_sort استخدام الدعاة الأردنيين للاستراتيجيات الإقناعية في شبكات التواصل الاجتماعي: "دراسة تحليلية على صفحات الفيس بوك"
granting_institution Universiti Sains Islam Malaysia
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spelling my-usim-ddms-131922024-05-29T19:29:46Z استخدام الدعاة الأردنيين للاستراتيجيات الإقناعية في شبكات التواصل الاجتماعي: "دراسة تحليلية على صفحات الفيس بوك" Istikhdam al-du’at al-‘urduniyyin lil-istiratijiyyat fi-shubkat al-tawasul al-ijtima’i : “dirasat tahliliyyah ala safahat al-fis buk أحمد محمد أحمد النادي 'Ahmad Muhammad 'Ahmad Al-Nadi This study focused on the statement of the speech of media preachers through the social media pages Facebook, and the degree of their use of persuasion strategies used by the Holy Quran in his speech addressed to the people, the study aimed to learn about the nature of the publications of Jordanian preachers on facebook pages, monitored the persuasion strategies used by preachers, and compared them to the persuasion strategies used in the Holy Quran, the study used the descriptive survey method on a sample of Jordanian preachers consisting of four preachers ‎: Mohammed Noah, Zaid al-Masri, Amjad Qursha and Iyad Qanibi, and with a content analysis form tool, the publications of the preachers were analyzed, and then used the interview tool to discuss some of the outstanding results in the study. The study concluded that the most important topics of the publications of the preachers are religious with a percentage (80. 2%), that the ethical framework is the most employed in their publications by (33.7%), and that logical methods are the most commonly used and then the methods of used by (21.9%) strategy (intimidation), Mohammed Noah was the most skilled preacher ‎ of combining persuasion strategies by (33.5%), and the study contributed to providing a clear picture of the reality of Jordanian preachers using Facebook pages to communicate with the public, and then rooting out the use of persuasion strategies by preachers ‎through social media sites, and giving evaluation and evaluating indicators of advocacy strategies and technical and technological means, to serve as a reference for advocates to base on during use, it urged preachers ‎ to use persuasive strategies in advocacy, particularly on social media pages, in order to frame the media message addressed to the public. Universiti Sains Islam Malaysia 2022-03 Thesis other https://oarep.usim.edu.my/handle/123456789/13192 https://oarep.usim.edu.my/bitstreams/cad5e14e-cc03-4af7-9522-46f9996cf3fd/download 8a4605be74aa9ea9d79846c1fba20a33 https://oarep.usim.edu.my/bitstreams/cc7f85dd-9279-467f-9852-70e1018f0ab7/download 97046cab6e3f1ef0d47536d0c47763a8 https://oarep.usim.edu.my/bitstreams/dea212bb-e27f-4e7f-b36e-95fd6fbd9bd3/download dae9bd7b661c52619dcbad8c25b75adc https://oarep.usim.edu.my/bitstreams/901992bd-f602-4782-8c19-af7183be0e60/download 283f6e036fcafff65eae0cb371edccbb https://oarep.usim.edu.my/bitstreams/e21c0232-5080-4e2c-8bc1-118d644fccd8/download 08078d8a1914d371331b87dab85e1ba7 https://oarep.usim.edu.my/bitstreams/b738b79d-31af-4247-8ab4-6ad67ac7838c/download 82007905108f1b118124423f39807a5e https://oarep.usim.edu.my/bitstreams/1ecedd16-a255-40e1-9f18-06cd7e128e0d/download 72fff34fa4f1406e8dbe2f3f9ead3500 https://oarep.usim.edu.my/bitstreams/50a181ec-bff3-479f-a4bf-31dcdef7a02d/download e9f011b7f1c0a9837b07071ee29306e8 https://oarep.usim.edu.my/bitstreams/fd7d281b-3e5c-45a8-a490-97116839efbb/download 3321aeda3803168dffa189b32c5111eb https://oarep.usim.edu.my/bitstreams/0d707619-ecb2-46e2-b90c-ff3e8177c129/download e7c505b0a1643137d9f3fa11562c781c https://oarep.usim.edu.my/bitstreams/f8c086fb-f3f4-4967-b3c6-f80745eb89a3/download 68b329da9893e34099c7d8ad5cb9c940 https://oarep.usim.edu.my/bitstreams/d1d8997a-a5ed-41a8-977a-1b9842798825/download fdaf748bf0f873af03f4f187f4e15d2b https://oarep.usim.edu.my/bitstreams/86355c9d-25b0-458b-836f-56de35a20411/download a07eee00c9c7494a817f2a21521c9f4e https://oarep.usim.edu.my/bitstreams/c8a70886-44b5-4e71-90ad-63aa5a153bc4/download 1dcc88335c25c1b65343d83d3aa32e77 https://oarep.usim.edu.my/bitstreams/8e39cf72-eae7-42c8-9e64-5324da381686/download 6745e514358a6d218f2932259c05ab41 https://oarep.usim.edu.my/bitstreams/d6429159-a831-4638-b553-95bf9f147e0a/download e8d6bc56a7e01108e89d3687bf2819fd https://oarep.usim.edu.my/bitstreams/187e7081-4651-4e22-9363-f5e4fb9359ca/download ef69f25b03849523be14308a442ca65a https://oarep.usim.edu.my/bitstreams/ea7b28cb-00f4-4f54-aa38-f2e443a3d9be/download 5af7ecf59b8606aa27c048208613e8ab https://oarep.usim.edu.my/bitstreams/c2bcc9b0-1009-4d6a-b318-9e7e0372ff46/download 6e852d7d5bd890cd0376b0fc179b28a7 Da'wah (Islam) Mass media--Religious aspects--Islam