دور وسائل الإعلام المرئية الفلسطينية في تعزيز مفهوم الوحدة الوطنية من وجهة نظر طلبة الجامعات

This study aims to identify the role of the Palestinian visual media in promoting the concept of national unity from the university students' point of view and to identify the differences in the estimates of Palestinian university students due to the variables (gender, age group, degree, uni...

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Main Authors: انتصار سليم عبد الفتاح قريب, Intisar Salim Abed Al-Fatah Qureeb
Format: Thesis
Language:other
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Online Access:https://oarep.usim.edu.my/bitstreams/38cbef96-8f19-4c1c-8cfe-584373b08b8a/download
https://oarep.usim.edu.my/bitstreams/2e3cff44-d7ca-448b-8df6-9fdc7f4e4d89/download
https://oarep.usim.edu.my/bitstreams/4d31d8ec-0024-4817-ac4f-be6efe719fd5/download
https://oarep.usim.edu.my/bitstreams/015c3851-6106-4e42-b5b0-61889b004bfd/download
https://oarep.usim.edu.my/bitstreams/6eeb7b3e-9ab1-4b49-94dc-a10816c18500/download
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Summary:This study aims to identify the role of the Palestinian visual media in promoting the concept of national unity from the university students' point of view and to identify the differences in the estimates of Palestinian university students due to the variables (gender, age group, degree, university). The problem of the study lies in the fact that national unity is a fundamental pillar of any nation, and clear evidence of the people’s unity with their leadership, and the visual media actively contribute to raising the national values of society. It also has a significant impact on achieving and strengthening national unity; therefore, the study came to show this role, especially from the point of view of Palestinian university students. The study uses the descriptive analytical approach to meet the study's objectives, and the researcher created a questionnaire with 30 paragraphs to reflect the perspectives of Palestinian university students on the contribution of visual media to the concept of national unity. The study population consists of university students in (Palestine Technical University Kadoorie, Birzeit University, AL -Najah National University). From a sample of 381 male and female students, 367 questionnaires were recollected with a retrieval rate of (96.3%). The study also relied on interviews to collect data, with fifteen interviews conducted with officials in Palestinian satellite channels, academics at Palestinian universities, and specialized media professionals. The study concluded that the sample members' estimates of how much the Palestinian visual media contributed to forming the public's attitude toward national problems were (80.87%). Also, the extent of Palestinian university students’ confidence in the Palestinian visual media’s issues related to national unity came first with a rate of (85%). The association between Palestinian university students' exposure to Palestinian visual media and their awareness of the concept of national unity was estimated at (77.6%). The study also found that there are no statistically significant differences between the average opinions of the study sample members regarding the role of the Palestinian visual media in promoting the concept of national unity from the perspective of university students due to the variables (gender, age group, university, academic degree).