Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction
Kepuasan pelanggan sering disebut sebagai penentu utama dalam penyelidikan tentang kesetiaan pelanggan. In research on customer loyalty in services, customer satisfaction has often been mentioned as an important determinant.
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2008
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my-usm-ep.253652017-04-17T06:23:57Z Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction 2008-06 Nordin, Norlisham HF5001-6182 Business Kepuasan pelanggan sering disebut sebagai penentu utama dalam penyelidikan tentang kesetiaan pelanggan. In research on customer loyalty in services, customer satisfaction has often been mentioned as an important determinant. 2008-06 Thesis http://eprints.usm.my/25365/ http://eprints.usm.my/25365/1/CUSTOMER_LOYALTY_AND_CINEPLEX_PATRONAGE.pdf application/pdf en public masters USM Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) |
institution |
Universiti Sains Malaysia |
collection |
USM Institutional Repository |
language |
English |
topic |
HF5001-6182 Business |
spellingShingle |
HF5001-6182 Business Nordin, Norlisham Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction |
description |
Kepuasan pelanggan sering disebut sebagai penentu utama dalam penyelidikan tentang kesetiaan pelanggan.
In research on customer loyalty in services, customer satisfaction has often been mentioned as an important determinant. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Nordin, Norlisham |
author_facet |
Nordin, Norlisham |
author_sort |
Nordin, Norlisham |
title |
Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction |
title_short |
Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction |
title_full |
Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction |
title_fullStr |
Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction |
title_full_unstemmed |
Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction |
title_sort |
customer loyalty and cineplex patronage: the influence of corporate image, perceived quality, perceived value and customer satisfaction |
granting_institution |
USM |
granting_department |
Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) |
publishDate |
2008 |
url |
http://eprints.usm.my/25365/1/CUSTOMER_LOYALTY_AND_CINEPLEX_PATRONAGE.pdf |
_version_ |
1747819909878906880 |