Marketers’ And Sales People Perception About Marketing Ethics
Kajian ini di buat untuk mengenalpasti perhubungan nilai moral ahli pemasaran dan etika pemasaran dan juga pemboleh ubah agama sebagai pembolehubah kawalan (Moderator). This research was conducted to examine the relationship between the marketers’ values and marketing ethics moderated by their r...
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| 语言: | English |
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2008
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| 在线阅读: | http://eprints.usm.my/25388/1/MARKETERS%E2%80%99_AND_SALES_PEOPLE_PERCEPTION_ABOUT.pdf |
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my-usm-ep.253882017-04-17T05:08:54Z Marketers’ And Sales People Perception About Marketing Ethics 2008-05 Ghani, Khurram HF5001-6182 Business Kajian ini di buat untuk mengenalpasti perhubungan nilai moral ahli pemasaran dan etika pemasaran dan juga pemboleh ubah agama sebagai pembolehubah kawalan (Moderator). This research was conducted to examine the relationship between the marketers’ values and marketing ethics moderated by their religious faith. 2008-05 Thesis http://eprints.usm.my/25388/ http://eprints.usm.my/25388/1/MARKETERS%E2%80%99_AND_SALES_PEOPLE_PERCEPTION_ABOUT.pdf application/pdf en public masters USM Graduate School of Business |
| institution |
Universiti Sains Malaysia |
| collection |
USM Institutional Repository |
| language |
English |
| topic |
HF5001-6182 Business |
| spellingShingle |
HF5001-6182 Business Ghani, Khurram Marketers’ And Sales People Perception About Marketing Ethics |
| description |
Kajian ini di buat untuk mengenalpasti perhubungan nilai moral ahli pemasaran dan etika pemasaran dan juga pemboleh ubah agama sebagai pembolehubah kawalan (Moderator).
This research was conducted to examine the relationship between the marketers’ values and marketing ethics moderated by their religious faith. |
| format |
Thesis |
| qualification_level |
Master's degree |
| author |
Ghani, Khurram |
| author_facet |
Ghani, Khurram |
| author_sort |
Ghani, Khurram |
| title |
Marketers’ And Sales People Perception About Marketing Ethics
|
| title_short |
Marketers’ And Sales People Perception About Marketing Ethics
|
| title_full |
Marketers’ And Sales People Perception About Marketing Ethics
|
| title_fullStr |
Marketers’ And Sales People Perception About Marketing Ethics
|
| title_full_unstemmed |
Marketers’ And Sales People Perception About Marketing Ethics
|
| title_sort |
marketers’ and sales people perception about marketing ethics |
| granting_institution |
USM |
| granting_department |
Graduate School of Business |
| publishDate |
2008 |
| url |
http://eprints.usm.my/25388/1/MARKETERS%E2%80%99_AND_SALES_PEOPLE_PERCEPTION_ABOUT.pdf |
| _version_ |
1747819915017977856 |