Environmental scanning and effectiveness in strategic planning

Environmental Scanning is defined as the systematic collection and monitoring of information that describes changes in the environment in order to identify and assess emerging developments in political, social and technological trends, and events that may affect the strategic and tactical objectives...

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Main Author: Che Ishak, Ismila
Format: Thesis
Language:English
Published: 2004
Subjects:
Online Access:http://eprints.usm.my/25757/1/ENVIRONMENTAL_SCANNING_AND_EFFECTIVENESS_IN_STRATEGIC_PLANNING.pdf
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spelling my-usm-ep.257572017-04-17T06:24:24Z Environmental scanning and effectiveness in strategic planning 2004 Che Ishak, Ismila HF5001-6182 Business Environmental Scanning is defined as the systematic collection and monitoring of information that describes changes in the environment in order to identify and assess emerging developments in political, social and technological trends, and events that may affect the strategic and tactical objectives of an organization. The effectiveness of strategic planning is directly related to the capacity for the environment scanning. 2004 Thesis http://eprints.usm.my/25757/ http://eprints.usm.my/25757/1/ENVIRONMENTAL_SCANNING_AND_EFFECTIVENESS_IN_STRATEGIC_PLANNING.pdf application/pdf en public masters Universiti Sains Malaysia Pusat Pengajian Siswazah Perniagaan
institution Universiti Sains Malaysia
collection USM Institutional Repository
language English
topic HF5001-6182 Business
spellingShingle HF5001-6182 Business
Che Ishak, Ismila
Environmental scanning and effectiveness in strategic planning
description Environmental Scanning is defined as the systematic collection and monitoring of information that describes changes in the environment in order to identify and assess emerging developments in political, social and technological trends, and events that may affect the strategic and tactical objectives of an organization. The effectiveness of strategic planning is directly related to the capacity for the environment scanning.
format Thesis
qualification_level Master's degree
author Che Ishak, Ismila
author_facet Che Ishak, Ismila
author_sort Che Ishak, Ismila
title Environmental scanning and effectiveness in strategic planning
title_short Environmental scanning and effectiveness in strategic planning
title_full Environmental scanning and effectiveness in strategic planning
title_fullStr Environmental scanning and effectiveness in strategic planning
title_full_unstemmed Environmental scanning and effectiveness in strategic planning
title_sort environmental scanning and effectiveness in strategic planning
granting_institution Universiti Sains Malaysia
granting_department Pusat Pengajian Siswazah Perniagaan
publishDate 2004
url http://eprints.usm.my/25757/1/ENVIRONMENTAL_SCANNING_AND_EFFECTIVENESS_IN_STRATEGIC_PLANNING.pdf
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