Consumer Reflections On Re-Purchase Interest Of Discount Sales “Buy One Get One Free” – The Case Of Malaysia
Strategi pemasaran promosi jualan telah menjadi penting untuk pengeluar dan pemasar. Kepentingannya telah meningkat dengan ketara sejak tahun-tahun dalam dunia perniagaan. The marketing strategies on sales promotions have become vital for manufacturers and marketers as its importance has been inc...
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| Format: | Thesis |
| Language: | English |
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2011
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| Online Access: | http://eprints.usm.my/26740/1/Consumer_reflections_on_re-purchase_interest_of.pdf |
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my-usm-ep.267402019-04-12T05:26:43Z Consumer Reflections On Re-Purchase Interest Of Discount Sales “Buy One Get One Free” – The Case Of Malaysia 2011 Kaur, Manjeet Dashini HF5001-6182 Business Strategi pemasaran promosi jualan telah menjadi penting untuk pengeluar dan pemasar. Kepentingannya telah meningkat dengan ketara sejak tahun-tahun dalam dunia perniagaan. The marketing strategies on sales promotions have become vital for manufacturers and marketers as its importance has been increasing significantly over the years in the business world. 2011 Thesis http://eprints.usm.my/26740/ http://eprints.usm.my/26740/1/Consumer_reflections_on_re-purchase_interest_of.pdf application/pdf en public masters USM Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) |
| institution |
Universiti Sains Malaysia |
| collection |
USM Institutional Repository |
| language |
English |
| topic |
HF5001-6182 Business |
| spellingShingle |
HF5001-6182 Business Kaur, Manjeet Dashini Consumer Reflections On Re-Purchase Interest Of Discount Sales “Buy One Get One Free” – The Case Of Malaysia |
| description |
Strategi pemasaran promosi jualan telah menjadi penting untuk pengeluar dan pemasar. Kepentingannya telah meningkat dengan ketara sejak tahun-tahun dalam dunia perniagaan.
The marketing strategies on sales promotions have become vital for manufacturers and marketers as its importance has been increasing significantly over the years in the business world. |
| format |
Thesis |
| qualification_level |
Master's degree |
| author |
Kaur, Manjeet Dashini |
| author_facet |
Kaur, Manjeet Dashini |
| author_sort |
Kaur, Manjeet Dashini |
| title |
Consumer Reflections On Re-Purchase Interest Of
Discount Sales “Buy One Get One Free” – The Case Of
Malaysia
|
| title_short |
Consumer Reflections On Re-Purchase Interest Of
Discount Sales “Buy One Get One Free” – The Case Of
Malaysia
|
| title_full |
Consumer Reflections On Re-Purchase Interest Of
Discount Sales “Buy One Get One Free” – The Case Of
Malaysia
|
| title_fullStr |
Consumer Reflections On Re-Purchase Interest Of
Discount Sales “Buy One Get One Free” – The Case Of
Malaysia
|
| title_full_unstemmed |
Consumer Reflections On Re-Purchase Interest Of
Discount Sales “Buy One Get One Free” – The Case Of
Malaysia
|
| title_sort |
consumer reflections on re-purchase interest of
discount sales “buy one get one free” – the case of
malaysia |
| granting_institution |
USM |
| granting_department |
Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) |
| publishDate |
2011 |
| url |
http://eprints.usm.my/26740/1/Consumer_reflections_on_re-purchase_interest_of.pdf |
| _version_ |
1747819995906179072 |