Consumer Reflections On Re-Purchase Interest Of Discount Sales “Buy One Get One Free” – The Case Of Malaysia
Strategi pemasaran promosi jualan telah menjadi penting untuk pengeluar dan pemasar. Kepentingannya telah meningkat dengan ketara sejak tahun-tahun dalam dunia perniagaan. The marketing strategies on sales promotions have become vital for manufacturers and marketers as its importance has been inc...
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Main Author: | Kaur, Manjeet Dashini |
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Format: | Thesis |
Language: | English |
Published: |
2011
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Subjects: | |
Online Access: | http://eprints.usm.my/26740/1/Consumer_reflections_on_re-purchase_interest_of.pdf |
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