Factors Influencing Industrial Purchasing Intention Towards Malaysian Made Production Equipment In Penang

Factors Influencing Industrial Purchasing Intention Towards Malaysian Made Production Equipment In Penang

Tujuan penyelikan ini dijalankan adalah untuk meneliti kaitan antara faktor “Teknologi mesin”, “daya tarikan istilah komersial” serta “sifat-sifat sosial pembekal” terhadap niat pembelian peralatan pengeluaran buatan Malaysia di Pulau Pinang. The purpose of this study to examine the relationship...

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Main Author: Wai , Poh Choo
Format: Thesis
Language:English
Published: 2011
Subjects:
HF5001-6182 Business
Online Access:http://eprints.usm.my/26750/1/FACTORS_INFLUENCING_INDUSTRIAL_PURCHASING_INTENTION_TOWARDS_MALAYSIAN_MADE_PRODUCTION_EQUIPMENT_IN_PENANG.pdf
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spelling my-usm-ep.267502019-04-12T05:26:45Z Factors Influencing Industrial Purchasing Intention Towards Malaysian Made Production Equipment In Penang 2011 Wai , Poh Choo HF5001-6182 Business Tujuan penyelikan ini dijalankan adalah untuk meneliti kaitan antara faktor “Teknologi mesin”, “daya tarikan istilah komersial” serta “sifat-sifat sosial pembekal” terhadap niat pembelian peralatan pengeluaran buatan Malaysia di Pulau Pinang. The purpose of this study to examine the relationship between factors; “Technology of machine”, “Commercial term attractiveness” and “Supplier social attributes” with “Purchase intention of Malaysian made production equipment” in Penang. 2011 Thesis http://eprints.usm.my/26750/ http://eprints.usm.my/26750/1/FACTORS_INFLUENCING_INDUSTRIAL_PURCHASING_INTENTION_TOWARDS_MALAYSIAN_MADE_PRODUCTION_EQUIPMENT_IN_PENANG.pdf application/pdf en public masters USM Pusat Pengajian Siswazah Perniagaan (Graduate School of Business)
institution Universiti Sains Malaysia
collection USM Institutional Repository
language English
topic HF5001-6182 Business
spellingShingle HF5001-6182 Business
Wai , Poh Choo
Factors Influencing Industrial Purchasing Intention Towards Malaysian Made Production Equipment In Penang
description Tujuan penyelikan ini dijalankan adalah untuk meneliti kaitan antara faktor “Teknologi mesin”, “daya tarikan istilah komersial” serta “sifat-sifat sosial pembekal” terhadap niat pembelian peralatan pengeluaran buatan Malaysia di Pulau Pinang. The purpose of this study to examine the relationship between factors; “Technology of machine”, “Commercial term attractiveness” and “Supplier social attributes” with “Purchase intention of Malaysian made production equipment” in Penang.
format Thesis
qualification_level Master's degree
author Wai , Poh Choo
author_facet Wai , Poh Choo
author_sort Wai , Poh Choo
title Factors Influencing Industrial Purchasing Intention Towards Malaysian Made Production Equipment In Penang
title_short Factors Influencing Industrial Purchasing Intention Towards Malaysian Made Production Equipment In Penang
title_full Factors Influencing Industrial Purchasing Intention Towards Malaysian Made Production Equipment In Penang
title_fullStr Factors Influencing Industrial Purchasing Intention Towards Malaysian Made Production Equipment In Penang
title_full_unstemmed Factors Influencing Industrial Purchasing Intention Towards Malaysian Made Production Equipment In Penang
title_sort factors influencing industrial purchasing intention towards malaysian made production equipment in penang
granting_institution USM
granting_department Pusat Pengajian Siswazah Perniagaan (Graduate School of Business)
publishDate 2011
url http://eprints.usm.my/26750/1/FACTORS_INFLUENCING_INDUSTRIAL_PURCHASING_INTENTION_TOWARDS_MALAYSIAN_MADE_PRODUCTION_EQUIPMENT_IN_PENANG.pdf
_version_ 1747819998347264000

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