The Relationship Between Corporate Social Responsibility And Organizational Commitment: The Role Of Corporate Image As The Mediator

Kajian ini bertujuan untuk mengenalpasti kesan pengantaraan Imej Syarikat dari segi perasaan pekerja di antara CSR yang dilancarkan oleh syarikat dan Penglibatan Pekerja dengan syarikat tersebut. This study aims to investigate the mediating effect of the employees’ perceived corporate image on th...

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Main Author: Lee, Yong Chien
Format: Thesis
Language:English
Published: 2011
Subjects:
Online Access:http://eprints.usm.my/26989/1/THE_RELATIONSHIP_BETWEEN_CORPORATE_SOCIAL.pdf
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id my-usm-ep.26989
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spelling my-usm-ep.269892019-04-12T05:26:26Z The Relationship Between Corporate Social Responsibility And Organizational Commitment: The Role Of Corporate Image As The Mediator 2011-12 Lee, Yong Chien HF5001-6182 Business Kajian ini bertujuan untuk mengenalpasti kesan pengantaraan Imej Syarikat dari segi perasaan pekerja di antara CSR yang dilancarkan oleh syarikat dan Penglibatan Pekerja dengan syarikat tersebut. This study aims to investigate the mediating effect of the employees’ perceived corporate image on the relationship between the organization’s CSR practices and the employee’s organizational commitment. 2011-12 Thesis http://eprints.usm.my/26989/ http://eprints.usm.my/26989/1/THE_RELATIONSHIP_BETWEEN_CORPORATE_SOCIAL.pdf application/pdf en public masters USM Pusat Pengajian Siswazah Perniagaan
institution Universiti Sains Malaysia
collection USM Institutional Repository
language English
topic HF5001-6182 Business
spellingShingle HF5001-6182 Business
Lee, Yong Chien
The Relationship Between Corporate Social Responsibility And Organizational Commitment: The Role Of Corporate Image As The Mediator
description Kajian ini bertujuan untuk mengenalpasti kesan pengantaraan Imej Syarikat dari segi perasaan pekerja di antara CSR yang dilancarkan oleh syarikat dan Penglibatan Pekerja dengan syarikat tersebut. This study aims to investigate the mediating effect of the employees’ perceived corporate image on the relationship between the organization’s CSR practices and the employee’s organizational commitment.
format Thesis
qualification_level Master's degree
author Lee, Yong Chien
author_facet Lee, Yong Chien
author_sort Lee, Yong Chien
title The Relationship Between Corporate Social Responsibility And Organizational Commitment: The Role Of Corporate Image As The Mediator
title_short The Relationship Between Corporate Social Responsibility And Organizational Commitment: The Role Of Corporate Image As The Mediator
title_full The Relationship Between Corporate Social Responsibility And Organizational Commitment: The Role Of Corporate Image As The Mediator
title_fullStr The Relationship Between Corporate Social Responsibility And Organizational Commitment: The Role Of Corporate Image As The Mediator
title_full_unstemmed The Relationship Between Corporate Social Responsibility And Organizational Commitment: The Role Of Corporate Image As The Mediator
title_sort relationship between corporate social responsibility and organizational commitment: the role of corporate image as the mediator
granting_institution USM
granting_department Pusat Pengajian Siswazah Perniagaan
publishDate 2011
url http://eprints.usm.my/26989/1/THE_RELATIONSHIP_BETWEEN_CORPORATE_SOCIAL.pdf
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