Factor determining the relationhip banking decision in SME Industry In Malaysia

Tujuan kajian ini adalah untuk mengenalpasti pengaruh nilai tanggapan, kualiti perkhidmatan tanggapan, amanah, imej dan keghairahan terhadap perhubungan komitmen dalam pertalian perbankan dalam industri Perusahaan Industri Kecil dan Sederhana di Malaysia. The purpose of this study was to identi...

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Main Author:	Loh , Chai Har
Format:	Thesis
Language:	English
Published:	2011
Subjects:	HF5001-6182 Business
Online Access:	http://eprints.usm.my/29499/1/Factor_determining_the_relationhip_banking_decision.pdf
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id	my-usm-ep.29499
record_format	uketd_dc
spelling	my-usm-ep.294992019-04-12T05:26:28Z Factor determining the relationhip banking decision in SME Industry In Malaysia 2011-11 Loh , Chai Har HF5001-6182 Business Tujuan kajian ini adalah untuk mengenalpasti pengaruh nilai tanggapan, kualiti perkhidmatan tanggapan, amanah, imej dan keghairahan terhadap perhubungan komitmen dalam pertalian perbankan dalam industri Perusahaan Industri Kecil dan Sederhana di Malaysia. The purpose of this study was to identify the influence of perceived value, perceived service quality, trust, image and delight on relationship commitment toward banking relationship of SMEs industry in Malaysia. 2011-11 Thesis http://eprints.usm.my/29499/ http://eprints.usm.my/29499/1/Factor_determining_the_relationhip_banking_decision.pdf application/pdf en public masters USM Pusat Pengajian Siswazah Perniagaan
institution	Universiti Sains Malaysia
collection	USM Institutional Repository
language	English
topic	HF5001-6182 Business
spellingShingle	HF5001-6182 Business Loh , Chai Har Factor determining the relationhip banking decision in SME Industry In Malaysia
description	Tujuan kajian ini adalah untuk mengenalpasti pengaruh nilai tanggapan, kualiti perkhidmatan tanggapan, amanah, imej dan keghairahan terhadap perhubungan komitmen dalam pertalian perbankan dalam industri Perusahaan Industri Kecil dan Sederhana di Malaysia. The purpose of this study was to identify the influence of perceived value, perceived service quality, trust, image and delight on relationship commitment toward banking relationship of SMEs industry in Malaysia.
format	Thesis
qualification_level	Master's degree
author	Loh , Chai Har
author_facet	Loh , Chai Har
author_sort	Loh , Chai Har
title	Factor determining the relationhip banking decision in SME Industry In Malaysia
title_short	Factor determining the relationhip banking decision in SME Industry In Malaysia
title_full	Factor determining the relationhip banking decision in SME Industry In Malaysia
title_fullStr	Factor determining the relationhip banking decision in SME Industry In Malaysia
title_full_unstemmed	Factor determining the relationhip banking decision in SME Industry In Malaysia
title_sort	factor determining the relationhip banking decision in sme industry in malaysia
granting_institution	USM
granting_department	Pusat Pengajian Siswazah Perniagaan
publishDate	2011
url	http://eprints.usm.my/29499/1/Factor_determining_the_relationhip_banking_decision.pdf
_version_	1747820158236229632

Factor determining the relationhip banking decision in SME Industry In Malaysia

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