The Contribution Of Marketing Communication Towards Sustainability Of Mb Global
Kajian kes ini telah dijalankan untuk menganalisa sumbangan komunikasi pemasaran ke arah kelestarian MB Global. Kebimbangan terbesar bagi syarikat itu adalah jualan yang tinggi syarikat tetapi tidak mewakili keuntungan yang baik. This case study has been conducted to analyze the contribution o...
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2015
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my-usm-ep.301232019-04-12T05:25:34Z The Contribution Of Marketing Communication Towards Sustainability Of Mb Global 2015-10 Ab Samad, Hafidzoh HF5001-6182 Business Kajian kes ini telah dijalankan untuk menganalisa sumbangan komunikasi pemasaran ke arah kelestarian MB Global. Kebimbangan terbesar bagi syarikat itu adalah jualan yang tinggi syarikat tetapi tidak mewakili keuntungan yang baik. This case study has been conducted to analyze the contribution of marketing communication towards sustainability of MB Global. The biggest concern for the company is the high sales of the company would not represent a good profit as if sales increased, expenses also increased, and it will result in lower profit. 2015-10 Thesis http://eprints.usm.my/30123/ http://eprints.usm.my/30123/1/Hafidzoh.pdf application/pdf en public masters Universiti Sains Malaysia Pusat Pengajian Siswazah Perniagaan |
institution |
Universiti Sains Malaysia |
collection |
USM Institutional Repository |
language |
English |
topic |
HF5001-6182 Business |
spellingShingle |
HF5001-6182 Business Ab Samad, Hafidzoh The Contribution Of Marketing Communication Towards Sustainability Of Mb Global |
description |
Kajian kes ini telah dijalankan untuk menganalisa sumbangan komunikasi pemasaran
ke arah kelestarian MB Global. Kebimbangan terbesar bagi syarikat itu adalah jualan
yang tinggi syarikat tetapi tidak mewakili keuntungan yang baik.
This case study has been conducted to analyze the contribution of marketing
communication towards sustainability of MB Global. The biggest concern for the
company is the high sales of the company would not represent a good profit as if
sales increased, expenses also increased, and it will result in lower profit. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Ab Samad, Hafidzoh |
author_facet |
Ab Samad, Hafidzoh |
author_sort |
Ab Samad, Hafidzoh |
title |
The Contribution Of Marketing
Communication Towards Sustainability
Of Mb Global |
title_short |
The Contribution Of Marketing
Communication Towards Sustainability
Of Mb Global |
title_full |
The Contribution Of Marketing
Communication Towards Sustainability
Of Mb Global |
title_fullStr |
The Contribution Of Marketing
Communication Towards Sustainability
Of Mb Global |
title_full_unstemmed |
The Contribution Of Marketing
Communication Towards Sustainability
Of Mb Global |
title_sort |
contribution of marketing
communication towards sustainability
of mb global |
granting_institution |
Universiti Sains Malaysia |
granting_department |
Pusat Pengajian Siswazah Perniagaan |
publishDate |
2015 |
url |
http://eprints.usm.my/30123/1/Hafidzoh.pdf |
_version_ |
1747820289645871104 |