Determinants Of Success Of Food Restaurant Franchising
Kajian ini telah dilaksanakan dengan tujuan untuk meninjau perhubungan antara tujuh faktor yang menentukan kejayaan francais dengan pencapaian restoran. Antara tujuh faktor yang dimaksudkan ialah latar belakang francaisi atau pengurus, sokongan keluarga, ketegasan syarat dalam perjanjian, perhubu...
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Main Author: | Ooi, Ah Yook |
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Format: | Thesis |
Language: | English |
Published: |
2002
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Subjects: | |
Online Access: | http://eprints.usm.my/31128/1/OOI_AH_YOOK.pdf |
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