The Relationship Of Entrepreneurial Orientation And Entrepreneurial Marketing With Performance Of Owner-Managed Small Firms In Karachi, Pakistan

Prestasi firma kecil adalah penting bagi pertumbuhan ekonomi Pakistan dan penyediaaan pekerjaan kepada 180 juta rakyatnya. Malangnya, seperti kebanyakan negara-negara membangun yang lain, firma-firma kecil di sini juga berhadapan dengan bermacam-macam masalah. Small firm performance is vital f...

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Bibliographic Details
Main Author: Mian, Ejaz Ahmed
Format: Thesis
Language:English
Published: 2015
Subjects:
Online Access:http://eprints.usm.my/31449/1/MALIK_THESIS_TO_PRING_JUL_27.pdf
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Summary:Prestasi firma kecil adalah penting bagi pertumbuhan ekonomi Pakistan dan penyediaaan pekerjaan kepada 180 juta rakyatnya. Malangnya, seperti kebanyakan negara-negara membangun yang lain, firma-firma kecil di sini juga berhadapan dengan bermacam-macam masalah. Small firm performance is vital for growth of Pakistan’s economy and for providing employment to its 180 million people. Unfortunately, like many developing countries, small firms are plagued with multifarious problems. It is important to understand how small firms can be more successful and play a more meaningful role as expected of them.