Attitude towards exporting and perceived domestic market environmental forces : Malaysian managers' perspective

Proses globalisasi dan kemunculan kawasan perdagangan bebas mendorong firma-firma MACPM untuk mengeksport. Kajian ini bertujuan untuk meninjau sikap pengurus terhadap eksport dan persepsi pengurus terhadap faktor-faktor persekitaran pasaran dalam negeri di kalangan pengurus-pengurus yang bekerja d...

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Main Author: Munusamy, Jayaraman
Format: Thesis
Language:English
Published: 2004
Subjects:
Online Access:http://eprints.usm.my/35502/1/JAYARAMAN_MUNUSAMY_%28KHK%29_%28NN24%29.pdf
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spelling my-usm-ep.355022018-04-06T01:59:06Z Attitude towards exporting and perceived domestic market environmental forces : Malaysian managers' perspective 2004-04 Munusamy, Jayaraman HD28-70 Management. Industrial Management Proses globalisasi dan kemunculan kawasan perdagangan bebas mendorong firma-firma MACPM untuk mengeksport. Kajian ini bertujuan untuk meninjau sikap pengurus terhadap eksport dan persepsi pengurus terhadap faktor-faktor persekitaran pasaran dalam negeri di kalangan pengurus-pengurus yang bekerja dengan firma-firma MACPM. Kajian ini juga bertujuan untuk menjelaskan sama ada perbezaan di antara sikap pengurus terhadap eksport dan persepsi pengurus terhadap faktor-faktor persekitaraan pasaran Jalan negeri adalah punca perbezaan profil demografi pengurus dan tempat kerja pengurus. Data dikumpul melalui soal selidik dari 135 firma yang merupakan ahli-ahli Persatuan Pembekal Proton dan Kelab Vendor Perodua. The process of globalization and the emergence of Regional Trade Agreements have crated the needs for MACPM firms to engage in exporting. This study attempts to explore the nature of managerial attitude towards exporting and managerial perception of the domestic market environmental forces among managers working in the MACPM tirms and to explain if the differences in managers' attitude towards exporting and managers' perception of the domestic market environmental forces could be attributed to the differences of managers' demographic profiles and their work settings among managers working in MACPM firms. The data were collected through the questionnaires from 135 firms. which are the members of Proton Vendors' Association and Perodua Vendors' Club. 2004-04 Thesis http://eprints.usm.my/35502/ http://eprints.usm.my/35502/1/JAYARAMAN_MUNUSAMY_%28KHK%29_%28NN24%29.pdf application/pdf en public phd doctoral Universiti Sains Malaysia Pusat Pengajian Pengurusan (School of Management)
institution Universiti Sains Malaysia
collection USM Institutional Repository
language English
topic HD28-70 Management
Industrial Management
spellingShingle HD28-70 Management
Industrial Management
Munusamy, Jayaraman
Attitude towards exporting and perceived domestic market environmental forces : Malaysian managers' perspective
description Proses globalisasi dan kemunculan kawasan perdagangan bebas mendorong firma-firma MACPM untuk mengeksport. Kajian ini bertujuan untuk meninjau sikap pengurus terhadap eksport dan persepsi pengurus terhadap faktor-faktor persekitaran pasaran dalam negeri di kalangan pengurus-pengurus yang bekerja dengan firma-firma MACPM. Kajian ini juga bertujuan untuk menjelaskan sama ada perbezaan di antara sikap pengurus terhadap eksport dan persepsi pengurus terhadap faktor-faktor persekitaraan pasaran Jalan negeri adalah punca perbezaan profil demografi pengurus dan tempat kerja pengurus. Data dikumpul melalui soal selidik dari 135 firma yang merupakan ahli-ahli Persatuan Pembekal Proton dan Kelab Vendor Perodua. The process of globalization and the emergence of Regional Trade Agreements have crated the needs for MACPM firms to engage in exporting. This study attempts to explore the nature of managerial attitude towards exporting and managerial perception of the domestic market environmental forces among managers working in the MACPM tirms and to explain if the differences in managers' attitude towards exporting and managers' perception of the domestic market environmental forces could be attributed to the differences of managers' demographic profiles and their work settings among managers working in MACPM firms. The data were collected through the questionnaires from 135 firms. which are the members of Proton Vendors' Association and Perodua Vendors' Club.
format Thesis
qualification_name Doctor of Philosophy (PhD.)
qualification_level Doctorate
author Munusamy, Jayaraman
author_facet Munusamy, Jayaraman
author_sort Munusamy, Jayaraman
title Attitude towards exporting and perceived domestic market environmental forces : Malaysian managers' perspective
title_short Attitude towards exporting and perceived domestic market environmental forces : Malaysian managers' perspective
title_full Attitude towards exporting and perceived domestic market environmental forces : Malaysian managers' perspective
title_fullStr Attitude towards exporting and perceived domestic market environmental forces : Malaysian managers' perspective
title_full_unstemmed Attitude towards exporting and perceived domestic market environmental forces : Malaysian managers' perspective
title_sort attitude towards exporting and perceived domestic market environmental forces : malaysian managers' perspective
granting_institution Universiti Sains Malaysia
granting_department Pusat Pengajian Pengurusan (School of Management)
publishDate 2004
url http://eprints.usm.my/35502/1/JAYARAMAN_MUNUSAMY_%28KHK%29_%28NN24%29.pdf
_version_ 1747820589994737664