Sustainability Of Small And Medium Budget Hotel Operators In The East Coast Of Peninsular Malaysia

Tourism is a significant industry in Malaysia. Small and medium budget hotel (SMBH) operators play a significant role to support the success of the tourism industry. This thesis explores the sustainability aspects of SMBH operators of the three states in the East Coast of Peninsular Malaysia. Among...

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Main Author:	Sukarno, Siti Zaleha Mohd
Format:	Thesis
Language:	English
Published:	2010
Subjects:	TH1-9745 Building construction
Online Access:	http://eprints.usm.my/43088/1/Siti_Zaleha_Binti_Mohd_Sukarno24.pdf
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id	my-usm-ep.43088
record_format	uketd_dc
spelling	my-usm-ep.430882019-04-12T05:26:52Z Sustainability Of Small And Medium Budget Hotel Operators In The East Coast Of Peninsular Malaysia 2010-06 Sukarno, Siti Zaleha Mohd TH1-9745 Building construction Tourism is a significant industry in Malaysia. Small and medium budget hotel (SMBH) operators play a significant role to support the success of the tourism industry. This thesis explores the sustainability aspects of SMBH operators of the three states in the East Coast of Peninsular Malaysia. Among the factors explored were the owners/managers demographic profiles, their entrepreneurship characteristics and internal and external management factors influencing their business performance. Data were collected using the multi-methods approach, comprising questionnaire survey and face-to-face interview. A total of 48 SMBH operators were involved in the survey and only six respondents agreed to be interviewed. The localities of the research covered the three major urban centres in the East Coast of Peninsular Malaysia, namely Kota Bharu, Kuala Terengganu and Kuantan. The results show that majority of the owners/managers of the budget hotels were male, married and Malays, and they used their own resources to start and build up their businesses. 2010-06 Thesis http://eprints.usm.my/43088/ http://eprints.usm.my/43088/1/Siti_Zaleha_Binti_Mohd_Sukarno24.pdf application/pdf en public masters Universiti Sains Malaysia Pusat Pengajian Perumahan, Banggunan & Perancangan
institution	Universiti Sains Malaysia
collection	USM Institutional Repository
language	English
topic	TH1-9745 Building construction
spellingShingle	TH1-9745 Building construction Sukarno, Siti Zaleha Mohd Sustainability Of Small And Medium Budget Hotel Operators In The East Coast Of Peninsular Malaysia
description	Tourism is a significant industry in Malaysia. Small and medium budget hotel (SMBH) operators play a significant role to support the success of the tourism industry. This thesis explores the sustainability aspects of SMBH operators of the three states in the East Coast of Peninsular Malaysia. Among the factors explored were the owners/managers demographic profiles, their entrepreneurship characteristics and internal and external management factors influencing their business performance. Data were collected using the multi-methods approach, comprising questionnaire survey and face-to-face interview. A total of 48 SMBH operators were involved in the survey and only six respondents agreed to be interviewed. The localities of the research covered the three major urban centres in the East Coast of Peninsular Malaysia, namely Kota Bharu, Kuala Terengganu and Kuantan. The results show that majority of the owners/managers of the budget hotels were male, married and Malays, and they used their own resources to start and build up their businesses.
format	Thesis
qualification_level	Master's degree
author	Sukarno, Siti Zaleha Mohd
author_facet	Sukarno, Siti Zaleha Mohd
author_sort	Sukarno, Siti Zaleha Mohd
title	Sustainability Of Small And Medium Budget Hotel Operators In The East Coast Of Peninsular Malaysia
title_short	Sustainability Of Small And Medium Budget Hotel Operators In The East Coast Of Peninsular Malaysia
title_full	Sustainability Of Small And Medium Budget Hotel Operators In The East Coast Of Peninsular Malaysia
title_fullStr	Sustainability Of Small And Medium Budget Hotel Operators In The East Coast Of Peninsular Malaysia
title_full_unstemmed	Sustainability Of Small And Medium Budget Hotel Operators In The East Coast Of Peninsular Malaysia
title_sort	sustainability of small and medium budget hotel operators in the east coast of peninsular malaysia
granting_institution	Universiti Sains Malaysia
granting_department	Pusat Pengajian Perumahan, Banggunan & Perancangan
publishDate	2010
url	http://eprints.usm.my/43088/1/Siti_Zaleha_Binti_Mohd_Sukarno24.pdf
_version_	1747821161355411456

Sustainability Of Small And Medium Budget Hotel Operators In The East Coast Of Peninsular Malaysia

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