Dialogic Public Relations Practice Through Corporate Websites Of Manufacturing Corporations In China

Corporate website has played an increasingly important role in China. Most Chinese corporate websites pay more attention to disseminating corporate information than building relationships with publics. Dialogic public relations is proved to be effective for relationship building on websites. This re...

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書目詳細資料
主要作者: Bai, Shuling
格式: Thesis
語言:English
出版: 2017
主題:
在線閱讀:http://eprints.usm.my/45353/1/BAI%20SHULIANG.pdf
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