Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia
This study explores the phenomenon of Corporate Social Responsibility (hereinafter abbreviated as “CSR”) among small businesses in Jelutong wet market in Penang, Malaysia. This is a qualitative research employing case study methodology with three (3) data gathering instruments employed namely non-pa...
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my-usm-ep.455042019-09-20T01:12:22Z Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia 2017-04 Wong, Teik Aun H1-99 Social sciences (General) This study explores the phenomenon of Corporate Social Responsibility (hereinafter abbreviated as “CSR”) among small businesses in Jelutong wet market in Penang, Malaysia. This is a qualitative research employing case study methodology with three (3) data gathering instruments employed namely non-participant observations, semi-structured interviews and participant observations. The selected field site is Jelutong wet market in Penang, Malaysia. The findings show that existing literature on CSR is inadequate to capture and understand it in the context of small businesses in a wet market. 2017-04 Thesis http://eprints.usm.my/45504/ http://eprints.usm.my/45504/1/WONG%20TEIK%20AUN.pdf application/pdf en public phd doctoral Universiti Sains Malaysia Pusat Penyelidikan Dasar & Kajian Antarabangsa |
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Universiti Sains Malaysia |
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English |
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H1-99 Social sciences (General) |
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H1-99 Social sciences (General) Wong, Teik Aun Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia |
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This study explores the phenomenon of Corporate Social Responsibility (hereinafter abbreviated as “CSR”) among small businesses in Jelutong wet market in Penang, Malaysia. This is a qualitative research employing case study methodology with three (3) data gathering instruments employed namely non-participant observations, semi-structured interviews and participant observations. The selected field site is Jelutong wet market in Penang, Malaysia. The findings show that existing literature on CSR is inadequate to capture and understand it in the context of small businesses in a wet market. |
format |
Thesis |
qualification_name |
Doctor of Philosophy (PhD.) |
qualification_level |
Doctorate |
author |
Wong, Teik Aun |
author_facet |
Wong, Teik Aun |
author_sort |
Wong, Teik Aun |
title |
Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia |
title_short |
Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia |
title_full |
Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia |
title_fullStr |
Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia |
title_full_unstemmed |
Beyond Business : Corporate Social Responsibility (CSR) Among Small Businesses In Jelutong Market, Penang, Malaysia |
title_sort |
beyond business : corporate social responsibility (csr) among small businesses in jelutong market, penang, malaysia |
granting_institution |
Universiti Sains Malaysia |
granting_department |
Pusat Penyelidikan Dasar & Kajian Antarabangsa |
publishDate |
2017 |
url |
http://eprints.usm.my/45504/1/WONG%20TEIK%20AUN.pdf |
_version_ |
1747821524988985344 |