A Business Model Of Marketing Capabilities And Marketing Perform:Ances -The Case Of Micro-Enterprises (Mies) In Kedah

A Business Model Of Marketing Capabilities And Marketing Perform:Ances -The Case Of Micro-Enterprises (Mies) In Kedah

This need for a marketing capabilities model that is applicable to MiEs underlies the principal purpose of this research to identify what are the marketing capabilities applied in MIEs; to identify the marketing performance adopted by MIEs; to come out with a business model depicting the relationshi...

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書目詳細資料
主要作者:	Mohamed, Baderisang
格式:	Thesis
語言:	English
出版:	2009
主題:	HF5001-6182 Business
在線閱讀:	http://eprints.usm.my/47544/1/BADERISANG%20MOHAMED000024.pdf
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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