Customer Experience Management: Topology, Antecedents, And Outcome

Customer Experience Management: Topology, Antecedents, And Outcome

Academic research on Customer Experience Management (CEM) is still inconclusive although it is an important element in exploring customer experience. This limitation calls for a systematic theorization and operationalization of CEM. To this end, this study employed a sequential mixed-method methodol...

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書目詳細資料
主要作者:	Abhari, Kaveh
格式:	Thesis
語言:	English
出版:	2018
主題:	HD28-70 Management Industrial Management
在線閱讀:	http://eprints.usm.my/47952/1/KAVEH%20ABHARI%20-%20Customer%20Experience%20Management%20.pdf
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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