Indonesian Consumers’ Repeat Purchase Behavior Of Green Innovative Fuel: An Extension Of Cognitive – Affective - Behavior Model
Green products have become one of the most important strategic tools to achieve sustainable development in the industry due to popular environmental trends. Strict environmental regulations and popular environmentalism have been observed to change competitive rules resulting in the creation of gr...
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Main Author: | Widodo, Arry |
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Format: | Thesis |
Language: | English |
Published: |
2019
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Subjects: | |
Online Access: | http://eprints.usm.my/49019/1/Arry%20Widodo%20cut.pdf |
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