The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment
The present study examined the effect of social media motivation on relationship benefits and online relationship commitment and considered the moderating effect of cultural restraint on the relationship between social media motivation, relationship benefits and online relationship commitment. The s...
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my-usm-ep.592672023-08-25T08:33:30Z The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment 2021-12 Hatamleh, Islam Habis Mohammad P87-96 Communication. Mass media The present study examined the effect of social media motivation on relationship benefits and online relationship commitment and considered the moderating effect of cultural restraint on the relationship between social media motivation, relationship benefits and online relationship commitment. The study also explored the influence of relationship benefits and trust on online relationship commitment. A total of 384 young adults in Jordan were recruited for this study. 2021-12 Thesis http://eprints.usm.my/59267/ http://eprints.usm.my/59267/1/ISLAM%20HABIS%20MOHAMMAD%20HATAMLEH%20-%20TESIS%20cut.pdf application/pdf en public phd doctoral Universiti Sains Malaysia Pusat Pengajian Komunikasi (School of Communication) |
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Universiti Sains Malaysia |
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USM Institutional Repository |
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English |
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P87-96 Communication Mass media |
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P87-96 Communication Mass media Hatamleh, Islam Habis Mohammad The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment |
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The present study examined the effect of social media motivation on relationship benefits and online relationship commitment and considered the moderating effect of cultural restraint on the relationship between social media motivation, relationship benefits and online relationship commitment. The study also explored the influence of relationship benefits and trust on online relationship commitment. A total of 384 young adults in Jordan were recruited for this study. |
format |
Thesis |
qualification_name |
Doctor of Philosophy (PhD.) |
qualification_level |
Doctorate |
author |
Hatamleh, Islam Habis Mohammad |
author_facet |
Hatamleh, Islam Habis Mohammad |
author_sort |
Hatamleh, Islam Habis Mohammad |
title |
The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment |
title_short |
The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment |
title_full |
The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment |
title_fullStr |
The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment |
title_full_unstemmed |
The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment |
title_sort |
association of social media motivation, trust, culture restraint and relationship benefit towards online relationship commitment |
granting_institution |
Universiti Sains Malaysia |
granting_department |
Pusat Pengajian Komunikasi (School of Communication) |
publishDate |
2021 |
url |
http://eprints.usm.my/59267/1/ISLAM%20HABIS%20MOHAMMAD%20HATAMLEH%20-%20TESIS%20cut.pdf |
_version_ |
1776101276169273344 |