The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment

The present study examined the effect of social media motivation on relationship benefits and online relationship commitment and considered the moderating effect of cultural restraint on the relationship between social media motivation, relationship benefits and online relationship commitment. The s...

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Main Author: Hatamleh, Islam Habis Mohammad
Format: Thesis
Language:English
Published: 2021
Subjects:
Online Access:http://eprints.usm.my/59267/1/ISLAM%20HABIS%20MOHAMMAD%20HATAMLEH%20-%20TESIS%20cut.pdf
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spelling my-usm-ep.592672023-08-25T08:33:30Z The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment 2021-12 Hatamleh, Islam Habis Mohammad P87-96 Communication. Mass media The present study examined the effect of social media motivation on relationship benefits and online relationship commitment and considered the moderating effect of cultural restraint on the relationship between social media motivation, relationship benefits and online relationship commitment. The study also explored the influence of relationship benefits and trust on online relationship commitment. A total of 384 young adults in Jordan were recruited for this study. 2021-12 Thesis http://eprints.usm.my/59267/ http://eprints.usm.my/59267/1/ISLAM%20HABIS%20MOHAMMAD%20HATAMLEH%20-%20TESIS%20cut.pdf application/pdf en public phd doctoral Universiti Sains Malaysia Pusat Pengajian Komunikasi (School of Communication)
institution Universiti Sains Malaysia
collection USM Institutional Repository
language English
topic P87-96 Communication
Mass media
spellingShingle P87-96 Communication
Mass media
Hatamleh, Islam Habis Mohammad
The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment
description The present study examined the effect of social media motivation on relationship benefits and online relationship commitment and considered the moderating effect of cultural restraint on the relationship between social media motivation, relationship benefits and online relationship commitment. The study also explored the influence of relationship benefits and trust on online relationship commitment. A total of 384 young adults in Jordan were recruited for this study.
format Thesis
qualification_name Doctor of Philosophy (PhD.)
qualification_level Doctorate
author Hatamleh, Islam Habis Mohammad
author_facet Hatamleh, Islam Habis Mohammad
author_sort Hatamleh, Islam Habis Mohammad
title The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment
title_short The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment
title_full The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment
title_fullStr The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment
title_full_unstemmed The Association Of Social Media Motivation, Trust, Culture Restraint And Relationship Benefit Towards Online Relationship Commitment
title_sort association of social media motivation, trust, culture restraint and relationship benefit towards online relationship commitment
granting_institution Universiti Sains Malaysia
granting_department Pusat Pengajian Komunikasi (School of Communication)
publishDate 2021
url http://eprints.usm.my/59267/1/ISLAM%20HABIS%20MOHAMMAD%20HATAMLEH%20-%20TESIS%20cut.pdf
_version_ 1776101276169273344