A Model For The Fuzzy Front End Of New Product Development Process

In general, New Product Development (NPD) methodology can be broken down into five phases, Strategic Planning. Idea Generation, Pretechnical Evaluation, Technical Development, and Commercialization. The first three steps are known as the front end and the last two are known as the back-end of the...

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Main Author:	Abd Rahman, Md Nizam
Format:	Thesis
Language:	English
Published:	2016
Subjects:	TJ1-1570 Mechanical engineering and machinery
Online Access:	http://eprints.usm.my/59467/1/24%20Pages%20from%2000001589189.pdf
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id	my-usm-ep.59467
record_format	uketd_dc
spelling	my-usm-ep.594672023-10-11T01:29:19Z A Model For The Fuzzy Front End Of New Product Development Process 2016-01 Abd Rahman, Md Nizam TJ1-1570 Mechanical engineering and machinery In general, New Product Development (NPD) methodology can be broken down into five phases, Strategic Planning. Idea Generation, Pretechnical Evaluation, Technical Development, and Commercialization. The first three steps are known as the front end and the last two are known as the back-end of the NPD methodology. The scope of this research work is limited to the first two steps of the NPD methodology, which are strategic planning and idea generation. The objectives of this research work are I) to piece together the various steps required in executing strategic planning process to ensure its effectiveness and 2) to define guidelines in selecting idea generation techniques that are suitable for a given set of conditions. Through analyzing case studies on thirty cornpapies that have been proven successful in NPD programs, the main factors that have significant impact on the success of NPD strategic planning process are verified and guidelines for selecting suitable idea generation techniques for a given set of conditions are developed. 2016-01 Thesis http://eprints.usm.my/59467/ http://eprints.usm.my/59467/1/24%20Pages%20from%2000001589189.pdf application/pdf en public masters Perpustakaan Hamzah Sendut Pusat Pengajian Kejuruteraan Mekanikal
institution	Universiti Sains Malaysia
collection	USM Institutional Repository
language	English
topic	TJ1-1570 Mechanical engineering and machinery
spellingShingle	TJ1-1570 Mechanical engineering and machinery Abd Rahman, Md Nizam A Model For The Fuzzy Front End Of New Product Development Process
description	In general, New Product Development (NPD) methodology can be broken down into five phases, Strategic Planning. Idea Generation, Pretechnical Evaluation, Technical Development, and Commercialization. The first three steps are known as the front end and the last two are known as the back-end of the NPD methodology. The scope of this research work is limited to the first two steps of the NPD methodology, which are strategic planning and idea generation. The objectives of this research work are I) to piece together the various steps required in executing strategic planning process to ensure its effectiveness and 2) to define guidelines in selecting idea generation techniques that are suitable for a given set of conditions. Through analyzing case studies on thirty cornpapies that have been proven successful in NPD programs, the main factors that have significant impact on the success of NPD strategic planning process are verified and guidelines for selecting suitable idea generation techniques for a given set of conditions are developed.
format	Thesis
qualification_level	Master's degree
author	Abd Rahman, Md Nizam
author_facet	Abd Rahman, Md Nizam
author_sort	Abd Rahman, Md Nizam
title	A Model For The Fuzzy Front End Of New Product Development Process
title_short	A Model For The Fuzzy Front End Of New Product Development Process
title_full	A Model For The Fuzzy Front End Of New Product Development Process
title_fullStr	A Model For The Fuzzy Front End Of New Product Development Process
title_full_unstemmed	A Model For The Fuzzy Front End Of New Product Development Process
title_sort	model for the fuzzy front end of new product development process
granting_institution	Perpustakaan Hamzah Sendut
granting_department	Pusat Pengajian Kejuruteraan Mekanikal
publishDate	2016
url	http://eprints.usm.my/59467/1/24%20Pages%20from%2000001589189.pdf
_version_	1783729562058752000

A Model For The Fuzzy Front End Of New Product Development Process

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