The Influence Between Facebook Malaysia: Fashionvalet Vs Zalora

The purpose of this study is to examine the influence of the type of content post on online engagement in the chosen e-retailer fashion companies Facebook pages which are FashionValet and Zalora.

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Main Author: Norashiddin, Faris Aizat
Format: Thesis
Language:English
Published: 2022
Subjects:
Online Access:http://eprints.usm.my/59827/1/Pages%20from%20FARIS%20AIZAT%20BIN%20NORASHIDDIN%20-%20TESIS.pdf
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id my-usm-ep.59827
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spelling my-usm-ep.598272024-02-09T08:47:43Z The Influence Between Facebook Malaysia: Fashionvalet Vs Zalora 2022-02 Norashiddin, Faris Aizat HD28-70 Management. Industrial Management The purpose of this study is to examine the influence of the type of content post on online engagement in the chosen e-retailer fashion companies Facebook pages which are FashionValet and Zalora. 2022-02 Thesis http://eprints.usm.my/59827/ http://eprints.usm.my/59827/1/Pages%20from%20FARIS%20AIZAT%20BIN%20NORASHIDDIN%20-%20TESIS.pdf application/pdf en public masters Universiti Sains Malaysia Pusat Pengajian Pengurusan (School of Management)
institution Universiti Sains Malaysia
collection USM Institutional Repository
language English
topic HD28-70 Management
Industrial Management
spellingShingle HD28-70 Management
Industrial Management
Norashiddin, Faris Aizat
The Influence Between Facebook Malaysia: Fashionvalet Vs Zalora
description The purpose of this study is to examine the influence of the type of content post on online engagement in the chosen e-retailer fashion companies Facebook pages which are FashionValet and Zalora.
format Thesis
qualification_level Master's degree
author Norashiddin, Faris Aizat
author_facet Norashiddin, Faris Aizat
author_sort Norashiddin, Faris Aizat
title The Influence Between Facebook Malaysia: Fashionvalet Vs Zalora
title_short The Influence Between Facebook Malaysia: Fashionvalet Vs Zalora
title_full The Influence Between Facebook Malaysia: Fashionvalet Vs Zalora
title_fullStr The Influence Between Facebook Malaysia: Fashionvalet Vs Zalora
title_full_unstemmed The Influence Between Facebook Malaysia: Fashionvalet Vs Zalora
title_sort influence between facebook malaysia: fashionvalet vs zalora
granting_institution Universiti Sains Malaysia
granting_department Pusat Pengajian Pengurusan (School of Management)
publishDate 2022
url http://eprints.usm.my/59827/1/Pages%20from%20FARIS%20AIZAT%20BIN%20NORASHIDDIN%20-%20TESIS.pdf
_version_ 1794024064252116992