Determinants Influencing Behavioural Intention To Use Smart Mobile Travel Apps (Smta) Among Generations X, Y And Z

Determinants Influencing Behavioural Intention To Use Smart Mobile Travel Apps (Smta) Among Generations X, Y And Z

The evolution of smart devices and artificial intelligence technology has shifted mobile travel apps towards smart technologies. Given the high penetration rate of smartphone use but low usage and high uninstall rate of Smart Mobile Travel Apps (SMTA); limited understanding of determinants influenc...

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Main Author: Sia, Yueng Hee
Format: Thesis
Language:English
Published: 2023
Subjects:
H Social Sciences (General)
Online Access:http://eprints.usm.my/60579/1/Pages%20from%20SIA%20YUENG%20HEE%20-%20TESIS.pdf
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id my-usm-ep.60579
record_format uketd_dc
spelling my-usm-ep.605792024-05-08T03:00:15Z Determinants Influencing Behavioural Intention To Use Smart Mobile Travel Apps (Smta) Among Generations X, Y And Z 2023-06 Sia, Yueng Hee H Social Sciences (General) The evolution of smart devices and artificial intelligence technology has shifted mobile travel apps towards smart technologies. Given the high penetration rate of smartphone use but low usage and high uninstall rate of Smart Mobile Travel Apps (SMTA); limited understanding of determinants influencing the adoption of SMTA; privacy concerns and the risk of privacy information disclosure have threatened the SMTA adoption; different generations may influence behavioural intention to use SMTA. This study proposes the use of Consumer Acceptance and Use of Information Technology (UTAUT2) by including new contextual components such as Personal Innovativeness and Privacy Information Disclosure to examine the determinants influencing behavioural intention to use SMTA. 2023-06 Thesis http://eprints.usm.my/60579/ http://eprints.usm.my/60579/1/Pages%20from%20SIA%20YUENG%20HEE%20-%20TESIS.pdf application/pdf en public phd doctoral Universiti Sains Malaysia Pusat Pengajian Siswazah Perniagaan (Graduate School of Business)
institution Universiti Sains Malaysia
collection USM Institutional Repository
language English
topic H Social Sciences (General)
spellingShingle H Social Sciences (General)
Sia, Yueng Hee
Determinants Influencing Behavioural Intention To Use Smart Mobile Travel Apps (Smta) Among Generations X, Y And Z
description The evolution of smart devices and artificial intelligence technology has shifted mobile travel apps towards smart technologies. Given the high penetration rate of smartphone use but low usage and high uninstall rate of Smart Mobile Travel Apps (SMTA); limited understanding of determinants influencing the adoption of SMTA; privacy concerns and the risk of privacy information disclosure have threatened the SMTA adoption; different generations may influence behavioural intention to use SMTA. This study proposes the use of Consumer Acceptance and Use of Information Technology (UTAUT2) by including new contextual components such as Personal Innovativeness and Privacy Information Disclosure to examine the determinants influencing behavioural intention to use SMTA.
format Thesis
qualification_name Doctor of Philosophy (PhD.)
qualification_level Doctorate
author Sia, Yueng Hee
author_facet Sia, Yueng Hee
author_sort Sia, Yueng Hee
title Determinants Influencing Behavioural Intention To Use Smart Mobile Travel Apps (Smta) Among Generations X, Y And Z
title_short Determinants Influencing Behavioural Intention To Use Smart Mobile Travel Apps (Smta) Among Generations X, Y And Z
title_full Determinants Influencing Behavioural Intention To Use Smart Mobile Travel Apps (Smta) Among Generations X, Y And Z
title_fullStr Determinants Influencing Behavioural Intention To Use Smart Mobile Travel Apps (Smta) Among Generations X, Y And Z
title_full_unstemmed Determinants Influencing Behavioural Intention To Use Smart Mobile Travel Apps (Smta) Among Generations X, Y And Z
title_sort determinants influencing behavioural intention to use smart mobile travel apps (smta) among generations x, y and z
granting_institution Universiti Sains Malaysia
granting_department Pusat Pengajian Siswazah Perniagaan (Graduate School of Business)
publishDate 2023
url http://eprints.usm.my/60579/1/Pages%20from%20SIA%20YUENG%20HEE%20-%20TESIS.pdf
_version_ 1804888967341932544

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