Factors Influencing The Intention To Use Mobile Health In Small Cities In China

In spite of the swift advancement of mobile health in China lately, its adoption remains limited in small cities. Prior research predominantly cantered on large cities, with minimal attention given to small city contexts within China. Hence, this study seeks to develop a comprehensive conceptual...

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Main Author: Zhu, Fei
Format: Thesis
Language:English
Published: 2023
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Online Access:http://eprints.usm.my/60891/1/ZHU%20FEI%20-%20TESIS24.pdf
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spelling my-usm-ep.608912024-07-31T08:27:51Z Factors Influencing The Intention To Use Mobile Health In Small Cities In China 2023-09 Zhu, Fei H1-99 Social sciences (General) In spite of the swift advancement of mobile health in China lately, its adoption remains limited in small cities. Prior research predominantly cantered on large cities, with minimal attention given to small city contexts within China. Hence, this study seeks to develop a comprehensive conceptual framework encompassing technological attributes, individual traits, and societal contextual elements. Its goal is to elucidate key determinants impacting users' intent to adopt mobile health services within China's small cities. This study gathered data from 319 potential users via the Cradmo platform and employed PLS-SEM to authenticate both the model and hypotheses. The findings indicate that the intention of mobile health usage among users in China's small cities is positively and substantially affected by their attitudes in terms of personal traits. Additionally, social influence and facilitating conditions within the social context, along with performance expectancy associated with technological attributes, play vital roles. The attitude factor was notably and positively impacted by perceived severity and perceived vulnerability. Moreover, eHealth literacy played a positive moderating role in the connection between performance expectancy and usage intention. This study's outcomes contribute to theoretical advancements for future research endeavors. Additionally, the results offer pertinent suggestions to stakeholders involved in mobile health services. 2023-09 Thesis http://eprints.usm.my/60891/ http://eprints.usm.my/60891/1/ZHU%20FEI%20-%20TESIS24.pdf application/pdf en public masters Universiti Sains Malaysia Pusat Pengajian Pengurusan
institution Universiti Sains Malaysia
collection USM Institutional Repository
language English
topic H1-99 Social sciences (General)
spellingShingle H1-99 Social sciences (General)
Zhu, Fei
Factors Influencing The Intention To Use Mobile Health In Small Cities In China
description In spite of the swift advancement of mobile health in China lately, its adoption remains limited in small cities. Prior research predominantly cantered on large cities, with minimal attention given to small city contexts within China. Hence, this study seeks to develop a comprehensive conceptual framework encompassing technological attributes, individual traits, and societal contextual elements. Its goal is to elucidate key determinants impacting users' intent to adopt mobile health services within China's small cities. This study gathered data from 319 potential users via the Cradmo platform and employed PLS-SEM to authenticate both the model and hypotheses. The findings indicate that the intention of mobile health usage among users in China's small cities is positively and substantially affected by their attitudes in terms of personal traits. Additionally, social influence and facilitating conditions within the social context, along with performance expectancy associated with technological attributes, play vital roles. The attitude factor was notably and positively impacted by perceived severity and perceived vulnerability. Moreover, eHealth literacy played a positive moderating role in the connection between performance expectancy and usage intention. This study's outcomes contribute to theoretical advancements for future research endeavors. Additionally, the results offer pertinent suggestions to stakeholders involved in mobile health services.
format Thesis
qualification_level Master's degree
author Zhu, Fei
author_facet Zhu, Fei
author_sort Zhu, Fei
title Factors Influencing The Intention To Use Mobile Health In Small Cities In China
title_short Factors Influencing The Intention To Use Mobile Health In Small Cities In China
title_full Factors Influencing The Intention To Use Mobile Health In Small Cities In China
title_fullStr Factors Influencing The Intention To Use Mobile Health In Small Cities In China
title_full_unstemmed Factors Influencing The Intention To Use Mobile Health In Small Cities In China
title_sort factors influencing the intention to use mobile health in small cities in china
granting_institution Universiti Sains Malaysia
granting_department Pusat Pengajian Pengurusan
publishDate 2023
url http://eprints.usm.my/60891/1/ZHU%20FEI%20-%20TESIS24.pdf
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