Modelling and simulation for logistic service company : case study on customer service operation

Modelling and simulation approach is widely used in the management, manufacturing and services industries. The purpose of using modeling and simulation is to improve in business performance and achieve in business goals and targets. However, there is lack of such an application in the customer servi...

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Main Author: Chow, Deborah Yen May
Format: Thesis
Language:English
English
Published: 2014
Subjects:
Online Access:http://eprints.utem.edu.my/id/eprint/14836/1/Modelling%20And%20Simulation%20For%20Logistic%20Service%20Compny%20Case%20Study%20On%20Customer%20Service%20Operation%2024pages.pdf
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spelling my-utem-ep.148362022-04-14T11:07:06Z Modelling and simulation for logistic service company : case study on customer service operation 2014 Chow, Deborah Yen May HF Commerce Modelling and simulation approach is widely used in the management, manufacturing and services industries. The purpose of using modeling and simulation is to improve in business performance and achieve in business goals and targets. However, there is lack of such an application in the customer service operation for the logistic industry. The project is performed to evaluate the roles and responsibilities of Customer Service Officer (CSO) in the import and export operations for a logistic service company, to ensure customer satisfaction for the services provided by CSO from a logistic service company in the import and export operations and to recommend appropriate parameters for a logistic service company for improvement of business performance after operation re-engineering. The research method consists of interview, observation, document review and simulation. The project was conducted in DNE group, a logistic service company located in Klang Valley, Malaysia. The general manager and CSO of import and export operation (five CSO for each operation) were interviewed. The work of CSO of both import and export operations were observed. The relevant forms for the import and export operations and the CSO import and export operational procedure where the company intends to adhere to ISO 9001:2008 were reviewed. ARENA simulation was used to simulate the suggested methods for the purpose of improving business performance. There are four proposals for the import operation. The proposals are to add two working hours for each CSO, to add an extra officer to each import process, to allow two shifts for the CSO and to have more job separation. The export operation consists of three proposals. The proposals are to add two working hours for each CSO, to add an extra officer to each export process and to allow two shifts for the export CSO. These suggestions can be applied to other logistical companies and a conceptual model can be established for future research. 2014 Thesis http://eprints.utem.edu.my/id/eprint/14836/ http://eprints.utem.edu.my/id/eprint/14836/1/Modelling%20And%20Simulation%20For%20Logistic%20Service%20Compny%20Case%20Study%20On%20Customer%20Service%20Operation%2024pages.pdf text en public http://eprints.utem.edu.my/id/eprint/14836/2/Modelling%20and%20simulation%20for%20logistic%20service%20company%20%20case%20study%20on%20customer%20service%20operation.pdf text en validuser https://plh.utem.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=91694 mphil masters Universiti Teknikal Malaysia Melaka Faculty of Manufacturing Engineering Wan Mahmood, Wan Hasrulnizzam
institution Universiti Teknikal Malaysia Melaka
collection UTeM Repository
language English
English
advisor Wan Mahmood, Wan Hasrulnizzam
topic HF Commerce
spellingShingle HF Commerce
Chow, Deborah Yen May
Modelling and simulation for logistic service company : case study on customer service operation
description Modelling and simulation approach is widely used in the management, manufacturing and services industries. The purpose of using modeling and simulation is to improve in business performance and achieve in business goals and targets. However, there is lack of such an application in the customer service operation for the logistic industry. The project is performed to evaluate the roles and responsibilities of Customer Service Officer (CSO) in the import and export operations for a logistic service company, to ensure customer satisfaction for the services provided by CSO from a logistic service company in the import and export operations and to recommend appropriate parameters for a logistic service company for improvement of business performance after operation re-engineering. The research method consists of interview, observation, document review and simulation. The project was conducted in DNE group, a logistic service company located in Klang Valley, Malaysia. The general manager and CSO of import and export operation (five CSO for each operation) were interviewed. The work of CSO of both import and export operations were observed. The relevant forms for the import and export operations and the CSO import and export operational procedure where the company intends to adhere to ISO 9001:2008 were reviewed. ARENA simulation was used to simulate the suggested methods for the purpose of improving business performance. There are four proposals for the import operation. The proposals are to add two working hours for each CSO, to add an extra officer to each import process, to allow two shifts for the CSO and to have more job separation. The export operation consists of three proposals. The proposals are to add two working hours for each CSO, to add an extra officer to each export process and to allow two shifts for the export CSO. These suggestions can be applied to other logistical companies and a conceptual model can be established for future research.
format Thesis
qualification_name Master of Philosophy (M.Phil.)
qualification_level Master's degree
author Chow, Deborah Yen May
author_facet Chow, Deborah Yen May
author_sort Chow, Deborah Yen May
title Modelling and simulation for logistic service company : case study on customer service operation
title_short Modelling and simulation for logistic service company : case study on customer service operation
title_full Modelling and simulation for logistic service company : case study on customer service operation
title_fullStr Modelling and simulation for logistic service company : case study on customer service operation
title_full_unstemmed Modelling and simulation for logistic service company : case study on customer service operation
title_sort modelling and simulation for logistic service company : case study on customer service operation
granting_institution Universiti Teknikal Malaysia Melaka
granting_department Faculty of Manufacturing Engineering
publishDate 2014
url http://eprints.utem.edu.my/id/eprint/14836/1/Modelling%20And%20Simulation%20For%20Logistic%20Service%20Compny%20Case%20Study%20On%20Customer%20Service%20Operation%2024pages.pdf
http://eprints.utem.edu.my/id/eprint/14836/2/Modelling%20and%20simulation%20for%20logistic%20service%20company%20%20case%20study%20on%20customer%20service%20operation.pdf
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