Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia

The growth of the business is affected by many factors, this is including the food truck business. Nowadays, we always hear the problem that related to food services. In fact, various method have been carried out to ensure the food provider are good quality and cleanliness to ensure their customer s...

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Main Author: Amran, Nur Syahirah
Format: Thesis
Language:English
English
Published: 2018
Subjects:
Online Access:http://eprints.utem.edu.my/id/eprint/23219/1/Customer%20Satisfaction%20Towards%20Food%20Truck%20Service%20At%20Melaka%20State%2C%20Malaysia%20-%20Nur%20Syahirah%20Amran%20-%2024%20Pages.pdf
http://eprints.utem.edu.my/id/eprint/23219/2/Customer%20satisfaction%20towards%20food%20truck%20service%20at%20Melaka%20State%2C%20Malaysia.pdf
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spelling my-utem-ep.232192024-08-06T12:31:43Z Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia 2018 Amran, Nur Syahirah H Social Sciences (General) HF Commerce The growth of the business is affected by many factors, this is including the food truck business. Nowadays, we always hear the problem that related to food services. In fact, various method have been carried out to ensure the food provider are good quality and cleanliness to ensure their customer satisfacton. The purpose of this study was to understanding the relationship between consumer purchasing behaviour and consumer satisfaction towards the food truck service Melaka, Malaysia. This is important to ensure of every vendor of food truck to provide the good service to fullfil the customer satisfaction and boosting their sales. The questionnare is designed to get the view from the targeted population about the important factors towards the food truck service. This research study will be done around Melaka state, Malaysia. UTeM 2018 Thesis http://eprints.utem.edu.my/id/eprint/23219/ http://eprints.utem.edu.my/id/eprint/23219/1/Customer%20Satisfaction%20Towards%20Food%20Truck%20Service%20At%20Melaka%20State%2C%20Malaysia%20-%20Nur%20Syahirah%20Amran%20-%2024%20Pages.pdf text en public http://eprints.utem.edu.my/id/eprint/23219/2/Customer%20satisfaction%20towards%20food%20truck%20service%20at%20Melaka%20State%2C%20Malaysia.pdf text en validuser http://plh.utem.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=113028 Universiti Teknikal Malaysia Melaka Faculty of Technology Management And Technopreneurship
institution Universiti Teknikal Malaysia Melaka
collection UTeM Repository
language English
English
topic H Social Sciences (General)
HF Commerce
spellingShingle H Social Sciences (General)
HF Commerce
Amran, Nur Syahirah
Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia
description The growth of the business is affected by many factors, this is including the food truck business. Nowadays, we always hear the problem that related to food services. In fact, various method have been carried out to ensure the food provider are good quality and cleanliness to ensure their customer satisfacton. The purpose of this study was to understanding the relationship between consumer purchasing behaviour and consumer satisfaction towards the food truck service Melaka, Malaysia. This is important to ensure of every vendor of food truck to provide the good service to fullfil the customer satisfaction and boosting their sales. The questionnare is designed to get the view from the targeted population about the important factors towards the food truck service. This research study will be done around Melaka state, Malaysia.
format Thesis
author Amran, Nur Syahirah
author_facet Amran, Nur Syahirah
author_sort Amran, Nur Syahirah
title Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia
title_short Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia
title_full Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia
title_fullStr Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia
title_full_unstemmed Customer Satisfaction Towards Food Truck Service At Melaka State, Malaysia
title_sort customer satisfaction towards food truck service at melaka state, malaysia
granting_institution Universiti Teknikal Malaysia Melaka
granting_department Faculty of Technology Management And Technopreneurship
publishDate 2018
url http://eprints.utem.edu.my/id/eprint/23219/1/Customer%20Satisfaction%20Towards%20Food%20Truck%20Service%20At%20Melaka%20State%2C%20Malaysia%20-%20Nur%20Syahirah%20Amran%20-%2024%20Pages.pdf
http://eprints.utem.edu.my/id/eprint/23219/2/Customer%20satisfaction%20towards%20food%20truck%20service%20at%20Melaka%20State%2C%20Malaysia.pdf
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