User Acceptance Of Mobile Augmented Reality For Tourism By Adopting The UTAUT Model

Of recent times, Augmented Reality (AR) applications have been seen to be able to execute through numerous seamless channels through our smartphones. However, the problem statement identified in the research shows that Malaysia therefore being a country flooded with mobile devices, still have many u...

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Bibliographic Details
Main Author: Low, Wei Shang
Format: Thesis
Published: 2019
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