Dynamic capability factors towards sustainability of three-star hotel and above in peninsular Malaysia

COVID-19 crisis has negatively influenced the economic and social aspects of sustainability development in many countries including Malaysia, especially on its tourism industry. Faced with this situation, the hotel industry's road to recovery has grown much longer as the pandemic has expanded a...

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Main Author: Wong, Pit Yin
Format: Thesis
Language:English
English
Published: 2022
Subjects:
Online Access:http://eprints.utem.edu.my/id/eprint/26974/1/Dynamic%20capability%20factors%20towards%20sustainability%20of%20three-star%20hotel%20and%20above%20in%20peninsular%20Malaysia.pdf
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spelling my-utem-ep.269742024-01-16T14:18:37Z Dynamic capability factors towards sustainability of three-star hotel and above in peninsular Malaysia 2022 Wong, Pit Yin H Social Sciences (General) HC Economic History and Conditions COVID-19 crisis has negatively influenced the economic and social aspects of sustainability development in many countries including Malaysia, especially on its tourism industry. Faced with this situation, the hotel industry's road to recovery has grown much longer as the pandemic has expanded around the globe, therefore dynamic capabilities must be drawn up by the hotel organizations over time. Thus, this study aims to identify the dynamic capability factors toward organization sustainability from a micro-level perspective among the hotel industry in Malaysian. The independent variables in this study were dynamic capability factors (opportunity capitalization, eco human resource management, and eco organization culture), while the eco-innovation practice acted as mediator, and organizational sustainability as the dependent variable. The hotels in Peninsular Malaysia were selected to be investigated in this study. A total of 218 questionnaires were administered to the targeted respondents and they were selected from the managerial levels of three-star hotels and above. The selection was based on the list provided by the MOTAC database. SmartPLS version 3.2.8 was used to analyze the data collected. The findings showed that eco human resource management (p=0.000), and eco culture (p=0.000) had positive effects on organizational sustainability, and the most significant factor was eco human resource management (β=0.364, p=0.000). However, opportunity capitalization (p=0.197) had an insignificant affect towards organizational sustainability. Meanwhile, the finding of mediation analysis indicated that eco-innovation practices mediated the relationship between eco human resource management on organizational sustainability (t=2.848, p=0.005), while there was no mediation effect of opportunity capitalization (t=5.548, p=0.112) and eco culture (t=1.894, p=0.059) towards organizational sustainability. The findings of this study fulfill the academic gap mainly in dynamic capabilities literature and eco-innovation from services sectors especially from the perspective of hotel industry in developing country. This research also supports government policy towards positioning Malaysia as an environmental tourist destination in Southeast Asia by 2030. 2022 Thesis http://eprints.utem.edu.my/id/eprint/26974/ http://eprints.utem.edu.my/id/eprint/26974/1/Dynamic%20capability%20factors%20towards%20sustainability%20of%20three-star%20hotel%20and%20above%20in%20peninsular%20Malaysia.pdf text en public http://eprints.utem.edu.my/id/eprint/26974/2/Dynamic%20capability%20factors%20towards%20sustainability%20of%20three-star%20hotel%20and%20above%20in%20peninsular%20Malaysia.pdf text en validuser https://plh.utem.edu.my/cgi-bin/koha/opac-detail.pl?biblionumber=122224 mphil masters Universiti Teknikal Malaysia Melaka Faculty of Technology Management and Technopreneurship Abdul Rashid, Nurulizwa
institution Universiti Teknikal Malaysia Melaka
collection UTeM Repository
language English
English
advisor Abdul Rashid, Nurulizwa
topic H Social Sciences (General)
HC Economic History and Conditions
spellingShingle H Social Sciences (General)
HC Economic History and Conditions
Wong, Pit Yin
Dynamic capability factors towards sustainability of three-star hotel and above in peninsular Malaysia
description COVID-19 crisis has negatively influenced the economic and social aspects of sustainability development in many countries including Malaysia, especially on its tourism industry. Faced with this situation, the hotel industry's road to recovery has grown much longer as the pandemic has expanded around the globe, therefore dynamic capabilities must be drawn up by the hotel organizations over time. Thus, this study aims to identify the dynamic capability factors toward organization sustainability from a micro-level perspective among the hotel industry in Malaysian. The independent variables in this study were dynamic capability factors (opportunity capitalization, eco human resource management, and eco organization culture), while the eco-innovation practice acted as mediator, and organizational sustainability as the dependent variable. The hotels in Peninsular Malaysia were selected to be investigated in this study. A total of 218 questionnaires were administered to the targeted respondents and they were selected from the managerial levels of three-star hotels and above. The selection was based on the list provided by the MOTAC database. SmartPLS version 3.2.8 was used to analyze the data collected. The findings showed that eco human resource management (p=0.000), and eco culture (p=0.000) had positive effects on organizational sustainability, and the most significant factor was eco human resource management (β=0.364, p=0.000). However, opportunity capitalization (p=0.197) had an insignificant affect towards organizational sustainability. Meanwhile, the finding of mediation analysis indicated that eco-innovation practices mediated the relationship between eco human resource management on organizational sustainability (t=2.848, p=0.005), while there was no mediation effect of opportunity capitalization (t=5.548, p=0.112) and eco culture (t=1.894, p=0.059) towards organizational sustainability. The findings of this study fulfill the academic gap mainly in dynamic capabilities literature and eco-innovation from services sectors especially from the perspective of hotel industry in developing country. This research also supports government policy towards positioning Malaysia as an environmental tourist destination in Southeast Asia by 2030.
format Thesis
qualification_name Master of Philosophy (M.Phil.)
qualification_level Master's degree
author Wong, Pit Yin
author_facet Wong, Pit Yin
author_sort Wong, Pit Yin
title Dynamic capability factors towards sustainability of three-star hotel and above in peninsular Malaysia
title_short Dynamic capability factors towards sustainability of three-star hotel and above in peninsular Malaysia
title_full Dynamic capability factors towards sustainability of three-star hotel and above in peninsular Malaysia
title_fullStr Dynamic capability factors towards sustainability of three-star hotel and above in peninsular Malaysia
title_full_unstemmed Dynamic capability factors towards sustainability of three-star hotel and above in peninsular Malaysia
title_sort dynamic capability factors towards sustainability of three-star hotel and above in peninsular malaysia
granting_institution Universiti Teknikal Malaysia Melaka
granting_department Faculty of Technology Management and Technopreneurship
publishDate 2022
url http://eprints.utem.edu.my/id/eprint/26974/1/Dynamic%20capability%20factors%20towards%20sustainability%20of%20three-star%20hotel%20and%20above%20in%20peninsular%20Malaysia.pdf
http://eprints.utem.edu.my/id/eprint/26974/2/Dynamic%20capability%20factors%20towards%20sustainability%20of%20three-star%20hotel%20and%20above%20in%20peninsular%20Malaysia.pdf
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