Analyzing the impact factors of customer loyalty among small and medium-sized hotels in Dubai
This research aims to identify the most important factors that contribute to customer loyalty in the hotel sector, specifically in Dubai's hotels. Small and medium-sized hotels (SMSHs) were examined from the standpoint of their customers using customer loyalty as a performance metric. This rese...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English English |
| Published: |
2023
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| Online Access: | http://eprints.utem.edu.my/id/eprint/27143/1/Analyzing%20the%20impact%20factors%20of%20customer%20loyalty%20among%20small%20and%20medium-sized%20hotels%20in%20Dubai.pdf http://eprints.utem.edu.my/id/eprint/27143/2/Analyzing%20the%20impact%20factors%20of%20customer%20loyalty%20among%20small%20and%20medium-sized%20hotels%20in%20Dubai.pdf |
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