Home buyers' purchase decision framework for Klang Valley, Malaysia

To solve the property overhang issues in Malaysian housing market, housing developers require answers and solutions for housing attributes and services to increase their sales. However, previous researchers only focused on one aspect while studying house buyers' purchase-decision. So, to ove...

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Main Author: Mang, Jie Sheng
Format: Thesis
Language:English
English
English
Published: 2021
Subjects:
Online Access:http://eprints.uthm.edu.my/1794/2/MANG%20JIE%20SHENG%20-%20declaration.pdf
http://eprints.uthm.edu.my/1794/1/MANG%20JIE%20SHENG%20-%2024p.pdf
http://eprints.uthm.edu.my/1794/3/MANG%20JIE%20SHENG%20-%20fulltext.pdf
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spelling my-uthm-ep.17942021-10-11T08:35:58Z Home buyers' purchase decision framework for Klang Valley, Malaysia 2021-01 Mang, Jie Sheng HD1330-1331 Landlord and peasant TH4021-4977 Buildings: Construction with reference to use. Including public buildings, dwellings To solve the property overhang issues in Malaysian housing market, housing developers require answers and solutions for housing attributes and services to increase their sales. However, previous researchers only focused on one aspect while studying house buyers' purchase-decision. So, to overcome the problems of property overhang and low satisfaction-level, this research aims to investigate the housingpurchase factors, homebuyers' demographic, purchase decision and satisfaction. The chosen research method is Quantitative method as there is a large sample of population. Finally, it has developed a Home Buyers' Purchase Decision Framework for the home buyers in Klang Valley. The researcher has collected data using SurveyMonkey, an online survey tool and has developed a questionnaire specifically to Klang Valley residents for their opinions on housing purchase factors, purchase decision and post-purchase satisfaction. A total of 417 questionnaires were returned from the 2,000 distributed. Then, the data was analyzed using logistic regression, multivariate analysis of variance and multiple linear regression. This result is then validated by 24 respondents to increase the accuracy. The findings show that home buyers’ purchase decision are influenced by all house purchase factors: house structure, spaces, finance, location, and neighbourhood. However, gender, marital status, and family income of home buyer do not influence house purchase decision and financial factors do not have significant influence on home buyers' satisfaction. The results will make contributions to the Malaysian residential housing industry, give the housing developers a wider comprehension of their consumers and lay a foundation for the housing industry to improve. For the recent years, this research is the only known study that develops homebuyers' purchase-decision framework for Klang Valley housing market. Thus, this study contributes to the knowledge of homebuyers decision-making processes for the housing market in Malaysia. 2021-01 Thesis http://eprints.uthm.edu.my/1794/ http://eprints.uthm.edu.my/1794/2/MANG%20JIE%20SHENG%20-%20declaration.pdf text en staffonly http://eprints.uthm.edu.my/1794/1/MANG%20JIE%20SHENG%20-%2024p.pdf text en public http://eprints.uthm.edu.my/1794/3/MANG%20JIE%20SHENG%20-%20fulltext.pdf text en validuser phd doctoral Universiti Tun Hussein Onn Malaysia Faculty of Technology Management and Business
institution Universiti Tun Hussein Onn Malaysia
collection UTHM Institutional Repository
language English
English
English
topic HD1330-1331 Landlord and peasant
HD1330-1331 Landlord and peasant
spellingShingle HD1330-1331 Landlord and peasant
HD1330-1331 Landlord and peasant
Mang, Jie Sheng
Home buyers' purchase decision framework for Klang Valley, Malaysia
description To solve the property overhang issues in Malaysian housing market, housing developers require answers and solutions for housing attributes and services to increase their sales. However, previous researchers only focused on one aspect while studying house buyers' purchase-decision. So, to overcome the problems of property overhang and low satisfaction-level, this research aims to investigate the housingpurchase factors, homebuyers' demographic, purchase decision and satisfaction. The chosen research method is Quantitative method as there is a large sample of population. Finally, it has developed a Home Buyers' Purchase Decision Framework for the home buyers in Klang Valley. The researcher has collected data using SurveyMonkey, an online survey tool and has developed a questionnaire specifically to Klang Valley residents for their opinions on housing purchase factors, purchase decision and post-purchase satisfaction. A total of 417 questionnaires were returned from the 2,000 distributed. Then, the data was analyzed using logistic regression, multivariate analysis of variance and multiple linear regression. This result is then validated by 24 respondents to increase the accuracy. The findings show that home buyers’ purchase decision are influenced by all house purchase factors: house structure, spaces, finance, location, and neighbourhood. However, gender, marital status, and family income of home buyer do not influence house purchase decision and financial factors do not have significant influence on home buyers' satisfaction. The results will make contributions to the Malaysian residential housing industry, give the housing developers a wider comprehension of their consumers and lay a foundation for the housing industry to improve. For the recent years, this research is the only known study that develops homebuyers' purchase-decision framework for Klang Valley housing market. Thus, this study contributes to the knowledge of homebuyers decision-making processes for the housing market in Malaysia.
format Thesis
qualification_name Doctor of Philosophy (PhD.)
qualification_level Doctorate
author Mang, Jie Sheng
author_facet Mang, Jie Sheng
author_sort Mang, Jie Sheng
title Home buyers' purchase decision framework for Klang Valley, Malaysia
title_short Home buyers' purchase decision framework for Klang Valley, Malaysia
title_full Home buyers' purchase decision framework for Klang Valley, Malaysia
title_fullStr Home buyers' purchase decision framework for Klang Valley, Malaysia
title_full_unstemmed Home buyers' purchase decision framework for Klang Valley, Malaysia
title_sort home buyers' purchase decision framework for klang valley, malaysia
granting_institution Universiti Tun Hussein Onn Malaysia
granting_department Faculty of Technology Management and Business
publishDate 2021
url http://eprints.uthm.edu.my/1794/2/MANG%20JIE%20SHENG%20-%20declaration.pdf
http://eprints.uthm.edu.my/1794/1/MANG%20JIE%20SHENG%20-%2024p.pdf
http://eprints.uthm.edu.my/1794/3/MANG%20JIE%20SHENG%20-%20fulltext.pdf
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